2011 sets hit the brand stores

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Lukehankenobi visited the Brighton brand store and reports "Pharaoh's Quest, Ninjago and new Star Wars out on the shelves in the Brighton LEGO Store. Star Wars magnets reduced to half price. Other sale items including Space Police and Atlantis."

So the 2011 sets are out, and the sale has started! Why do they leave it so close to Christmas to do this when it's virtually impossible to get anywhere near a town centre car park, particularly in Brighton!

37 comments on this article

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By in United Kingdom,

im going up westfield on the 27th or 28th december lets pray that westfiled has 2011 sets

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By in United Kingdom,

I think you'll find they won't be out at Westfield, but if you ask they will show you what they have?

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By in United Kingdom,

^ i think the 2011 sets will be at westfiled since its the biggest shopping centre in london and one of the biggest in the UK

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By in United Kingdom,

@legobagel. Yes I know, but I was there a few hours ago... All that is on the shop floor is Sensei Wu Keychain, but they have some Ninjago out back... They're waiting till New Year to assign them spaces on the shop-floor.... Replacing the "exiting lines".

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By in United Kingdom,

Grr, it enrages me that there isn't a toys r us or lego store anywhere near where I live! Also, I'll have to wait until MARCH to get a 30% on the sets when LEGOLAND reopens!!! x(

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By in New Zealand,

Stuff like this NEVER happens over here in NZ So you guys are really lucky!!!

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By in United Kingdom,

There were some Hero Factory sets going out on shelves. Not being interested though, i'm not sure if it was the new stuff.

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By in United Kingdom,

@JP82 you can never know what can happen overnight

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By in United Kingdom,

well, that's just great... except I don't live ANYWHERE near a Lego brand store, as I live in the North of the UK. I really want the Jedi shuttle, manda battle pack, pharoah's quest stuff and CM3... just better keep waiting...

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By in United Kingdom,

hi everyone, just been to the lego store in brighton most of the 2011 sets are out , no series three minifigs yet. so if your thinking of going there still should be enough sets to go round. As i was leaving the ninjago bits were being put out so i grabbed an ice dragon,they are open again day after boxing day if you dont fancy the trip before crimbo. They also said come 1st of jan you get a free ninja master keyring with every £50.00 spent.

happy christmas :)

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By in United Kingdom,

My wife has just rang from the cardiff store and has picked up the two new clone and mandalorin (Jango fett) 4 packs. They also had the log cabin for 25quid. No series 3 fugs or pharohs stuff. The line was pretty bad so not sure what else they had. Will update when i know more. My try local TRU see if they got new stuff yet.

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By in United Kingdom,

hi i was wondering if there was any city stuff out because im going to brighton tommorow so i want to make sure so i dont just come back with ninjago!!!

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By in Spain,

Does the Milton Keynes store have any 2011 products yet? , I really want all the new Star wars and Pharoas Quest lines.

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By in United Kingdom,

The UK stores *should* all have the some products; give the Milton Keynes store a call on 01908 234960 to check they've had time to put them out and/or haven't sold out already.

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By in United Kingdom,

I was in Westfield today and the 2011 sets were going on the shelves. Saw a decent selection of Ninjago there, also the Star Wars "Battle for Geonosis" was going out and new Hero Factory too. I think they must be going out as soon as they get them in. The place was packed!

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By in United Kingdom,

It's odd these aren't on S@H, as the S@H Catalogue I recieved today had all the new sets in it! =S
Bad move by LEGO to leave this until after, or the day before, Christmas!

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By in United Kingdom,

Well the new catalogues are the January catalogues, and all the new sets have an "official" launch date of January.

Obviously most places will sell them early, but that's beyond LEGO's control. And whilst it's good for the fans and afol community in general, it is technically a perk. It would be hard for something as closely in LEGO's control as s@h to be seen as flaunting the rules. Even Brand retail shouldn't really be getting them out so early.

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By in United Kingdom,

Hey EasyEddie, could you remember which new Hero Factory sets they were stocking? Bluewater and Milton Keynes only have about half of them so anything above that would be nice. Or does anyone know a way to contact Westfield?

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By in United Kingdom,

Icarax, you can call the Westfield store on 0208 749 1059. It might take a few calls before they pick up given current trade, but they will tell you if they have them. But expect them to have the same choice as the other stores you mentioned at this point...

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By in United Kingdom,

Westfield had some of the "2.0" Hero Factory, which seem from the packaging to enable you to combine two certain characters to make one larger one, but not every set was out on the shelves yet. I agree with JP82 in that you should give them a call, I'm sure they'll tell you what they've got so far.

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By in Canada,

i got a lego magazine with the new sets in them today ningago star wars hero factory 2.0 it is all there i need ningago bonezai and zane and frakjaw sensei wu nuckal they are all so awsome and you can get a sensei wu key chain with purchus 75 dollers or more from december 27 2010-januwary 31 2011 but you need a code SW50

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By in United States,

Hey, does anyone know if there will be any 2011 Kingdoms sets? It seems rather quiet with regards to this line of Lego.

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By in United States,

@rainstorm26 - Absolutely and I can't wait. Wave 1 of Kingdoms was just so-so for me.

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By in United States,

rainstorm26-I think Lego may be ending the Kingdoms line for now. It didn't seem as popular as Fantasy Era. Lego fans preferred fantasy to realism. Still, that doesn't mean we won't be seeing more Kingdoms sets in the future. I quite liked them.

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By in United States,

I really liked the fantasy era sets. I am sad that they ended the line. It is much more fun to play humans against trolls and skeletons rather than humans against humans.

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By in United States,

They are in finland too, exept I can't find ninja-go of pharaohs guest.

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By in United Kingdom,

is their any city stuff out in milton keynes or blue water ?

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By in United Kingdom,

Earlier today Milton Keynes had most of the new City Police sets on the shelf, but they had just received another delivery, so there might be more out later.

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By in United Kingdom,

Just come back from Westfield. They currently do have 2011 sets on the shelf

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By in United Kingdom,

@rainstorm6: I'm wondering the same. Let's hope it's not another of those LEGO lines that keeps up no more than one year.

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By in United States,

Yikes. And I haven't even finished acquiring the 2010 sets.

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By in United Kingdom,

I really like the hero factory and star wars. I want the ningago because I only have 1 of the old sets. Also are the pharos quet sets going to be in tescos after christmas.

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By in United Kingdom,

does anyone know how much the new star wars lego sets are going for! really want the battle of naabo set with the new jar jar

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By in United States,

These new Star Wars legos are now in Leog stores in the U.S too. I now own several and they are AMAZING!!!!!!!!

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By in United States,

Thanks! That's great. :-)

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By in United States,

Yeah, I got the Halo and the T-6 Shuttle, check out my reviews. Those sets are really good!
P.S. I saw there's a 2011 Hero Factory set called Witch Doctor. Wonder what that one will look like?

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By in United Kingdom,

It's nice to see the Pharaoh's Quest theme added to S@H here in the UK. Going to a job interview outside Milton Keynes in early Jan. so will pop in to the LEGO brand store :)

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