Super Star Destroyer now shippingPosted by Huw, 26 Aug 2011 08:30Super Star Destroyer 10221-1 Star Wars Ultimate Collector Series 2011 ©2011 LEGO GroupMany of you have been waiting for this, now at last you can order it. The Super Star Destoyer is now available at shop.LEGO.com. Order it via these links and keep Brickset on-air: USA ($399) | UK (£349) | Canada ($499). 41 comments on this article By Nesquik in United Kingdom, 26 Aug 2011 08:52The force is strong with this one. By bmwlego in United States, 26 Aug 2011 09:40$400 for all that dark bley? I would expect that this set is only going to be picked up by serious SW collectors at that price. Steep to say the least! By kbsig106 in United States, 26 Aug 2011 09:44Oh the dilemma, buy this or the wife's anniversary gift... Maybe she'll understand, lol. By Huw in United Kingdom, 26 Aug 2011 10:14^ Buy it for her? By legoDad42 in United States, 26 Aug 2011 10:48@bmwlego...I hear ya' amigo...but I'm so compelled to pick it up...;) I'm waiting for a discount though or just keep piling up my ViP points to ease the pain. I MUST HAVE IT! but not for $400 bucks. By Cult_Of_Skaro in United States, 26 Aug 2011 12:45Yay! This is great news! By JELJ1s in United States, 26 Aug 2011 12:55It shall be mine!... and yes HUW is right! Buy IT for her! By kbsig106 in United States, 26 Aug 2011 14:18@Huw & @Milkdud35 - I could buy for a 9 year anniversary build! Have a nice dinner and 5 hours of building a UCS Super Star Destroyer... :-) By ncbarrett in United States, 26 Aug 2011 14:34@kbsig106 tell your wife YOU want it for YOUR anniversary gift. :) By Thomson & Thompson in Canada, 26 Aug 2011 14:42Great! By Skodyna in Czech Republic, 26 Aug 2011 15:08Oh my! The price in Czech Rep is insane! Sorry LEGO, but if you'll keep prices so high, you'll have no proper customers in Czech - everyone is buing these bigger models on Ebay etc. - from abroad - and I do not blame them. Often you save more than third of the original price. By Sabreman64 in United Kingdom, 26 Aug 2011 16:00£350? Ouch. That's almost half a month's pay for me. I think I'll have to wait until I've paid off all my credit card debt in a year or two before I buy this set.EDIT: Licensed LEGO sets are just *so* expensive. The Eiffel Tower had roughly the same number of pieces as this Executor set, and yet it was about half the price of the Executor. By JonnyRonny in United Kingdom, 26 Aug 2011 17:01@Sabreman64 I think nowerdays lego think its alright to con people out of £350 for a box of paper and plastic ;) By blindbambi in Australia, 26 Aug 2011 22:36Looks great, but I wont be buying from Lego shop Australia. As flyguy suggests we are being asked to pay almost twice the amount a US customer is. Why the rip off? When I buy from ebay and I will save myself $300US and thats with postage to Australia. By Blitzr in Australia, 27 Aug 2011 02:34I'm sure there is some overly flawed logic as to why the US price is SO MUCH LESS than pretty much the rest of the world. Living in Australia means that you basically NEVER Lego from a retail outlet, or from their website. Australian retailers wonder why the Australian public has the highest acceptance of online shopping of any country, this is one reason why. Far too many companies (Lego is NOT alone) still think it is 1970 and that the Joe average has no way of rightly knowing just how much something sells for on the other side of the rock. When I can get something for just over half the price (with the trade off maybe waiting a week or two for delivery) why would I even consider paying the local price?I'm sorry Lego, sort your stuff out! I have plenty of other hobbies competing for my money.....I can easily afford to stop buying your overpriced kits in favour of other things. By Dlakii in Australia, 27 Aug 2011 07:21When I saw that Australian price, I think my head exploded. Normally I'd be all over paying LEGO out over its horrible Australian prices, but $700 is so outrageously high as to be downright /comical/ and I never really cared about this set anyway, so all I can really do at this point is point and laugh at whatever thought process went through LEGO's head on this one. I just can't see many units of the set being moved at that price, even taking into consideration how devoted the Star Wars fanbase is. No matter how large or detailed it is or how pretty or exclusive the minifigures are, at the end of the day it's still a childrens' construction toy set that's ridiculously priced to the point of being not all that far off being $1000 and that also happens to be a really big lump of grey, and Australian sales WILL ultimately reflect that fact.I just love being a fan of things where they have absolutely no problem with rupturing the innards of Australian customers (see also: video games in general). Don't you? By catwoman in Canada, 27 Aug 2011 10:46oh great it is a whole $100 more expensive in Canada than in US By bluemoose in United Kingdom, 27 Aug 2011 12:11Ease up on the abusive posts. If you have a problem with LEGO's pricing model, tell them rather than posting abusive posts here. By aresze in Australia, 27 Aug 2011 12:27just wonder who will buy it in australia.........$699.99...no........ have to add up extra delivery fee...$45 or $100TLG just simply doesn't want to sell it to australiayou know we even doesn't have a offical lego store in australia By Hello_World! in United States, 27 Aug 2011 12:45Wold love to build this set but then were wold I put it? This thing is HUGE!Sightly of topic, but I found this mini version on Brick Shelf the other day:http://www.brickshelf.com/cgi-bin/gallery.cgi?i=5164546 By itsaturkey in United States, 27 Aug 2011 14:38Awww, its not life sized... :)I think the price is fair for the size, but when there are so many other great exclusives (cough cough Death Star cough cough) and the MF this set is outnumbered. I'm tellin' ya', should've gone life sized..... :)P.S. When I say,'I think the price is fair for the size' I meant the US price. By goldfish in United Kingdom, 27 Aug 2011 15:15I do think the pricing model is a little alienating to me as a fan, it would be good to get a measured view from Lego to explain some of the high level reasons for the differences and in particular consistent lower pricing in the US, I am sure us fans would really appreciate that. I can understand a small discount in the US due to economies of scale and different VAT rates, but £349.99 = $571.25 when I just did the calculation, and I guess this difference is probably worse in some countries. Does anybody know what the VAT situation is in the US?, as obviously that is very high in the UK, and heading that way across most of Europe due to austerity measures. I know the USA didnt use to have VAT as such, but had a series of different sales taxes I believe, but I guess these will be lower than the UK, so will account for some of the difference maybe? By pitfall69 in United States, 27 Aug 2011 20:44We don't have a VAT tax in the states, but each state has it's own sales tax. By pitfall69 in United States, 27 Aug 2011 21:29There are several factors as to why it may be cheaper in the US. Taxes are one reason, but I believe it has a lot has to do with more consumers. Retailers can buy in higher quanities and get better prices here than someplace with not as many shoppers. We have over 320 million people in the United States and Lego is as popular here as it is anywhere else. I was talking to someone that lives in the London area and she said another factor could be logistics ans gas prices. She said that the US retail distribution is better and gas prices are cheaper. By legoDad42 in United States, 27 Aug 2011 22:13^Spot on pitfall...it's population, lower sales taxes and ease of distribution throughout mainland USA. Higher volume of sales than anywhere else. By theseasentinel in Guam, 28 Aug 2011 07:03I have taken the advice of bluemoose on this one and sent TLG a please explain. After being a loyal customer for 35 years I am prepared to cut TLG away and find a new hobby.... and I can get all these sets at the US price anyway..... By lego star wars 27 in United States, 28 Aug 2011 13:32i saw the box at the lego store yesterday and it was huge! By JonnyRonny in United Kingdom, 28 Aug 2011 15:02Good on you 'theseasenttinel' By macmon in Philippines, 29 Aug 2011 02:12Hope it will be on sale someday! By speed27 in Australia, 29 Aug 2011 02:44would it be possible for one of the site creators to set up a please explain pertion on pricing? with the site getting told to pull down leaked pics lego seem to hold brickset in high regard. we get so shafted on set prices in australia and with the dollar the way it is at the moment buying online is a no brainer. i payed $235oz (including shipping from the usa) for the technic excavator which was $35 cheaper than on sale in any stores. By meccanotwitch in United Kingdom, 29 Aug 2011 04:30I have bought all the other large Starwars sets that Lego have ever produced, but draw the line at this one. We have been told to hold off with the hefty price abusive messages, but why should we, we are the customers and have a right to voice our opinion. We know that Lego look at this site as they continually remove supposedly leaked material. By bluemoose in United Kingdom, 29 Aug 2011 09:19^ because this is a family oriented site, at which you are a guest, and you've been asked nicely to observe the rules we have here ... I'm guessing you didn't see the abusive language that was being used, otherwise I doubt you would be making a fuss. Also, abusive messages rarely have the intended effect. Additionally I think you massively over estimate how much attention LEGO pay to the member posts; they just care about controlling the flow of information out of the company.Seriously, if you want LEGO to hear your views, contact them directly. They have a policy of checking all direct customer complaints ... they don't have a policy on doing anything about anonymous posts on fan websites. By Cult_Of_Skaro in United States, 29 Aug 2011 12:30^^You do NOT! By dougts in United States, 29 Aug 2011 14:10selling in stores now too. apparently, after many of the stores started placing in-store orders for shipment of this item direct to customer (with no shipping fee, per LEGO policy), LEGO instructed the stores that they are ok to begin selling early. By Hello_World! in United States, 29 Aug 2011 14:54It seams that not everyone has a problem with the price (at least here in the US)it is ranked 9 in the top 25 sellershttp://shop.lego.com/en-US/Whats-Hot?icmp=SHHomeFeatures_WhatsHot By voypro in United States, 29 Aug 2011 15:05kbsig106 "I could buy for a 9 year anniversary build! Have a nice dinner and 5 hours of building a UCS Super Star Destroyer..."You are truly a romantic my friend. I am wiping away tears at the thought of the moment. By Thomson & Thompson in Canada, 29 Aug 2011 17:39People in the U.S., I am 12, and it will take me a year to save up for this set. Our dollar is par, so I am paying $100 more for it. So please stop complaining. ^^7 in Canada. By Hello_World! in United States, 29 Aug 2011 20:35I had some fun and looked at all the to sellers on Lego Shop.com and found that:In Australia despite the price it is ranked 2ndhttp://shop.lego.com/en-AU/Whats-Hot?_requestid=2700435In Austria it is ranked 1sthttp://shop.lego.com/en-AT/Whats-Hot?_requestid=2702365In Belgium it is ranked 1sthttp://shop.lego.com/en-BE/Whats-Hot?_requestid=2703198In Canada it is still ranked 7thhttp://shop.lego.com/en-CA/Whats-Hot?_requestid=2703817In Denmark it is ranked 2ndhttp://shop.lego.com/en-DK/Whats-Hot?_requestid=2704563In Finland it is ranked 20thhttp://shop.lego.com/en-FI/Whats-Hot?_requestid=2705227In France it is ranked 3rdhttp://shop.lego.com/en-FR/Whats-Hot?_requestid=2706253In Germany it is ranked 3rdhttp://shop.lego.com/en-DE/Whats-Hot?_requestid=2706903In Hungary it is ranked 12thhttp://shop.lego.com/en-HU/Whats-Hot?_requestid=2707609In Ireland it is ranked 3rdhttp://shop.lego.com/en-IE/Whats-Hot?_requestid=2708340In Italy it is ranked 2ndhttp://shop.lego.com/en-IT/Whats-Hot?_requestid=2709009In Luxemburg it is ranked 2ndhttp://shop.lego.com/en-LU/Whats-Hot?_requestid=2709512In Netherlands it ranked 2ndhttp://shop.lego.com/en-NL/Whats-Hot?_requestid=2710515In New Zealand it is ranked 1sthttp://shop.lego.com/en-NZ/Whats-Hot?_requestid=2711580In Norway it is ranked 2ndhttp://shop.lego.com/en-NO/Whats-Hot?_requestid=2712325In Portugal it is ranked 5thhttp://shop.lego.com/en-PT/Whats-Hot?_requestid=2713253In Spain it is ranked 13thhttp://shop.lego.com/en-ES/Whats-Hot?icmp=SHHomeFeatures_WhatsHotIn Sweden it is ranked 18thhttp://shop.lego.com/en-SE/Whats-Hot?_requestid=2716096In Switzerland it is ranked 2ndhttp://shop.lego.com/en-CH/Whats-Hot?_requestid=2716950In the United Kingdom it is ranked 5thhttp://shop.lego.com/en-GB/Whats-Hot?_requestid=2717814and in the US it is still ranked 9thhttp://shop.lego.com/en-US/Whats-Hot?icmp=SHHomeFeatures_WhatsHotI skipped the countrys that didn't have it in the top 25Hop this helps By theseasentinel in Guam, 30 Aug 2011 02:32To follow up my previous post I can confirm that TLG have in fact read and replied to my email (very quick indeed I thought!). Jana from Lego Direct provided some insight. My complaint has now been passed on to TLG marketing group.Be sure and follow bluemooses advice.... TLG are listening..... By meccanotwitch in United Kingdom, 30 Aug 2011 10:28In my earlier comment regarding price abusive text I was refering to comments made against the over pricing by Lego and not to nasty or similar messages, which I clearly did not read as they were removed before I placed my message.As Bluemoose said, I would have never commented had I known what messages he was refering to.I agree this is a family site and would never add or agree to messages with that sort of content.I also have e-mailed Lego and am waiting for a responce. By Hello_World! in United States, 30 Aug 2011 18:18Rats they updated the Top 25 now all my numbers are off!! Links should still be good though, it is now ranked 7 in the US! Commenting has ended on this article.