Announcing a new LEGO marketplace: Brick Owl

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Another new LEGO marketplace has been launched today.

Brick Owl is a new marketplace to buy and sell LEGO parts, minifigures and sets. It's been designed to be used by anybody but still have all of the advanced features that AFOLs need. Some of the features of the website include:

  • Instant checkout including payment via PayPal and shipping rates visible upfront while items are being added to the cart.
  • Wishlist buying tool - Brick Owl will tell you which stores have your Wishlist items, how much they cost including shipping, and then let you choose which stores to buy from and add all the items to your cart at once.
  • Wishlist importing from Lego Digital designer, LDraw, BrickStore.
  • Advanced search function including filters and tags so for example you can find all of the smiling female faces.
  • Catalog Points - approved catalog changes are awarded catalog points which can be exchanged for prizes such as key chains or a White Boba Fett minifigure.
  • BrickLink synchronisation, so store inventories can be kept in sync on both websites.
  • Customisable storefronts with custom pages, colour schemes, and details about the store such as whether you sort mould variations.
  • Security has been baked in from the start. The site is based on Drupal which is used by thousands of websites including the White House.

We're having some promotions to encourage people to come and take a look:

  • The first 100 people to sign up and start filling their Wishlist will win a free Series 10 Minifigure.
  • For sellers, every lot listed in a store will count as one entry into a prize draw to win a 10240 Red Five X-wing Starfighter.
  • Any store created in the first month (before the end of July) will receive free fees until the end of the year.

Brick Owl is still being developed so expect more features to come soon!

46 comments on this article

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By in United Kingdom,

The site looks great. The formatting is excellent and I should hope that the site will grow to include many more stores and therefore become more useful.

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By in United Kingdom,

I love its layout and have registered my details think it could be really great site :)

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By in United States,

It looks very promising. As much as I do like the layout compared to BrickLink, it could be better. A list view would be preferable to the grid view, in my opinion. It would also be helpful to be able to sort alphabetically.

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By in Bulgaria,

Looks really promising indeed. Clean, easy to use. Would be interesting to see how this develops, but it's definitely off to a great start (and I love the name too ;) )

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By in United Kingdom,

Thank you for your positive comments. We've just added alphabetical sort and I will add an optional table view to the development list.

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By in United Kingdom,

Amazing. Very well put together, easy to use. Integration with existing market places. What more could people ask for. I know how daunting and difficult launching a new commercial website can be, I wish you all the best.

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By in United States,

How come so many of the stores say "Does not ship to United States?"

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By in United Kingdom,

@TyoSolo Thankyou very much

@jpw150 Lots of stores have just signed up and have not yet created their shipping methods. Once they have shipping method set up it will say whether they ship to you or not.

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By in United Kingdom,

Was pleased to read about this in my inbox earlier, looks very good.

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By in United States,

@ljames28 - does the free minifig mean free shipping too? Outside of the UK?

Looks great so far!

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By in United Kingdom,

I think this looks great, I have been browsing through it for most of the evening, and have managed to compile a small test order. The wishlist system is very easy to use, and the whole site is easy to navigate and looks great. Once there are more sellers on board, I think Bricklink may have some serious competition.

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By in United Kingdom,

@natro220 There is free shipping worldwide on all of the prizes, including the Series 10 Minifigures.

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By in France,

WOW ! So many new Lego marketplaces are popping these days ! Is this the new Eldorado ?
Now that BrickLink was sold to a businessman, maybe we can expect from it to improve and keep up in the competition ...

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By in United States,

Just set up my store. Let's see what happens.

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By in United Kingdom,

Cute logo :0)
On mobile at moment so will have a proper play tomorrow, good luck with everything.

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By in United Kingdom,

Looks good so far, let's hope I can finally find the shaq o Neil keychain ...

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By in Norway,

Looks great s far, really hope lots of sellers sign on for it so it can compete with the other site.

The LLD wishlsit import sounds usefull, I will try it out later today.

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By in Germany,

Looks really great. I look forward to using it!

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By in Australia,

Brick Trader was a huge flop and I expect no better for this site, since it sounds basically the same.

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By in United States,

Clicking on the link here on Brickset may have been a mistake for me... Brick Own seems to think I'm in the United Kingdom and even after setting my address and Time Zone, there's been no change. Has anyone else noticed this?

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By in United States,

...397 no minifig for me :(

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By in Canada,

lol im registered love it!

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By in United Kingdom,

Signed up to give it a go but not mad about it just yet; typical iPod/Bootstrap kinda styling with lots of white space and scrolling. Part images are all over the shop; every colour 1x2 plate is at a different angle. Navigation is only marginally less chaotic than Bricklink.
Time will tell...

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By in United States,

I just used the site and I must say the wish list feature was nice. The integration of the wish list feature and the ability to fill your list from multiple stores simply by clicking on the correct combination of stores was great. Once more stores get their shipping information finalized this will be a great tool.

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By in United States,

The First 100 to sign WILL WIN Series 10?

It's not giving away 100 CMS 10. Only 1 WILL WIN on First 100 to Sign-UP...

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By in United States,

Sounds better than Bricklink

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By in United States,

I just signed up. Nice looking site. I like the part images and pages are very clean looking ! I don't see the parts with stickers applied as an option under a set's inventory. It would also be nice to be able to have the images scalable in size? Lastly, how about the option to move more than one item at a time to a certain wishlisht from your main wishlist ? Good luck with your new endeavor!

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By in Indonesia,

I think the 3d models for the parts are great but i feel its better for all parts to be in dark grey and to identify color a small rectangular palate can be added on the side of item.

benefit:
1.less inventory photos in database
2.dark grey display the 3d models in a much clearer way than yellow or worst white 3d models which is very hard to look at.
3.because of this you will see the site with a more orderly feel since all bricks of the same type but of different colors will have only 1 3d illustration with the same position. (will fix Duq problem above :p)

negative:
Site may look dull due to the all dark grey look (maybe should go for dark red or blue or other more cheerful colors.
Does not apply to printed bricks, minifigs nor stickers.

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By in Indonesia,

1 more thing i don't see Indonesian Rupiahs in the default currency :( according to the survey data listed here before Indonesia is one of the top 10 countries (i forgot i think its the most members viewing this site) and so lego fan from Indonesia might find this suggestion useful. :)

Thx

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By in Indonesia,

I also find that I suddenly become British too Lol, all my shipping are assumed to be to Great Britain :p

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By in United States,

I keep trying to import from LDD and it's not working. Could someone help?

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By in Australia,

@welovelego: No, it says the first 100 people will get a minifigure. The terms and conditions even say "winners will be notified", i.e. more than 1 winner.

@ljames28: I see some people have created wishlists with 0 items actually on the list. Will you be able to distinguish between these people and those who fulfil the promotion critera?

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By in United Kingdom,

I registered last night and imported from... the other site, yet more work to do before I open my store.

This is great news, and so far things are looking great - I'm rooting for Brick Owl.

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By in United States,

I like the idea, but honestly I only signed up initially to hopefully get a minifigure (I didn't). The site is decent. I'm sure once it gets running it will be significantly better -- more sellers, more things listed. So I'll wait to pass judgment. I'm not claiming bricklink is the best thing ever, but it is familiar, so that helps.

Best of luck!

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By in United States,

While I care about security and all of that, the main things I am looking fro is ease of use, and this site looks fairly easy just browsing it. Though it needs more inventory pictures and some sets are not associated with some parts (like old conveyor belts) but like any other new site I'm sure it will get better with age
As long as more US sellers appear i think this will be a good site.
Ultimately Who has the part I need for cheaper whether it be BL or BO (hhhmmmm, may want to change your site name after looking at its abbreviation ) will get my business.

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By in United States,

The formatting is terrible! (no offense to capn's opinion) The set up is too loose and unorganized, and what makes me really really mad is that a site that has a very good reputation so far despite the fact that all of the minifigs in all of the themes are in one category! They are all in one huge list, and what is up with those funky pictures with all the parts floating and off scale! It is impossible to glance at them as you scroll down and tell what they are. The people that created the site are obviously not collectors or even people that how to sell them! I like the idea of the site, but IT NEEDS A LOT OF WORK! I dont understand why everyone seems to love and have great confidence in it!

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By in United Kingdom,

I set my store up but when I saw the details for how to set up postage and then asking for paypal API I gave up ( Maybe for now). I don't have a clue what API is) Plus I guess everytime I sell something on Bricklink I have to update my new store?

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By in Austria,

Any chance to incorporate a way of calculating "best price" for buying all the individual pieces from a sets inventory? This would be really useful when trying to gather all the pieces for that rare build i.e. 10179. Other than that I think it's initially prettier than bricklink and I hope you can add further enhancements to improve its appeal to the hardcore bricklink fans.

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By in United States,

Went to set up a store, but the way shipping works turns me off. That is a large amount of upfront work to ensure you don't lose huge $$$ on shipping.

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By in United States,

I agree that setting up the shipping is a pain. I managed to do First Class USPS. There are no settings for Priority Mail. You have to set it up from every zone in your State. There isn't any connection to USPS. You can't change settings from grams to ounces, which the USA uses along with USPS.

If you cross synch your items for sale with Bricklink, you have to update your inventory after each order. My suggestion if you're going to use this site is to keep separate stock on each site or you will probably end up with ghost inventory that is no longer available but could have been ordered by 2 different buyers.

There isn't any way to add an extra "fee", you have to build it in to your shipping charges. As a result, the buyer ends up paying more for parts here than on BL for the most part because you have to pad your shipping fees. Someone suggested that if you overcharge on postage to just refund. Now, wouldn't that be fun to keep refunding people. What kind of a professional image does that send?

I know that some sellers have been very successful with immediate checkout procedures. However, every order is different and everyone packs differently and in different boxes.

While the site developer has tried to be very helpful and I wish them well, I'll be waiting awhile to see how it pans out and wait until the site gets more USA friendly.

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By in Netherlands,

Would it be possible to be able to import a wishlist from Brickset? That would be cool.

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By in United Kingdom,

@Captapjt there is a WishList buying tool. You can go onto the 10179 set and part out the inventory into your WishList. You can then use the buying tool to find which combinations of stores it is cheapest dividing.

@minicoopters11 We have since added a Request a Quote feature so you can get started immediately without having to setup only shipping methods

@Minifig Man We will certainly be doing this in the future.

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By in United Kingdom,

Also, I forgot to say, all 100 Series 10 Figure winners have now been contacted with a coupon. Congratulations to those who won.

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By in Australia,

My single-cheese-slope wishlist scored me a free minifig, thanks for that.

But I am not sold on it yet. The crusty old tarpit of Bricklink is just so familiar and cozy. I'll keep this new place in mind and check back in the near future when things get ironed out and more stores set-up shop.

I wish you good luck with this.

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By in United Kingdom,

Great website. Better and less Complicated than bricklink!

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