LEGO Store to go East...
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LEGO Store to go East...
Posted by Vidiator, 10 Aug 2011 12:01. Filed under Miscellaneous.
...not too far - but it could be a little revolution!According to serious sources inside LEGO Germany, the LEGO Group plans to open the first LEGO Store in Eastern Germany (beside Berlin). Although there are no hints as to the the city, it is expected that only the state of Saxony could be the correct place for this, because it has the most international importance and the best economic structure (both are very important in connection with the right purchasing power according to LEGO). In addition to this, Saxony is home to Leipzig and Dresden - two cities with each more than 500,000 inhabitants.
Personally, I would prefer Leipzig (and not just because I live there). The city has a clear and efficient structure (short distances), great traffic infrastructure (e.g. one of the biggest train stations in the world and the Airport Leipzig/Halle is an important carrier place in Central Europe, particularly with cargo) and lots of international and business flair (e.g. the Leipzig Trade Fair is the oldest trade fair in the world) - not to forget the many, many tourists!
To its credit, Dresden (as capital of Saxony), similar to Leipzig, has lots of cultural attractions and rich industrial infrastructure.
Both cities have much more to offer than for example, existing LEGO Store "cities" Wiesbaden and Oberhausen together. So it now seems only a question of time before the LEGO Group focuses on Eastern Germany.
So what do you think? Is it justified that Eastern Germany has been waiting so long for its own LEGO Store while Western Germany has aready eight LEGO Stores? And which city do you think will win the race to be home to the first LEGO Store in Eastern Germany?
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