The 2011 Brickset user survey results
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The 2011 Brickset user survey results
Posted by Huw, 13 Nov 2011 05:13. Filed under Brickset.
The survey has now ended. There were 836 responses, which really is excellent so I thank you all for doing so.
You can view the results and read the comments on the 2011 survey results page. This is the second year that the survey has been in its current form so it's possible to directly compare this year's results to last year's and see what's improved and what you don't think has.
So, here are the comparative scores for the quantitive questions, taking everyone's (under and over 18s) scores into account:
Question 2011 2010 Change The home page 81.10% 85.90% -4.80% Searching 79.20% 77.50% 1.70% Quality and relevance of the news 78.90% 81.90% -3.00% Accuracy and content of the database 92.70% 89% 3.70% Quality of images 90% 83% 7.00% Ease of use 89.10% 89.10% 0.00% The site's design 78.40% 79.60% -1.20% Speed of response 80.80% 79.30% 1.50% Quality of set reviews 61.70% 56.50% 5.20% The forum 52.60% As you can see, five of the scores have improved and three have not. I think it's obvious why the 'home page' and 'news' scores have gone down: some of you don't like the eBay bar and the Amazon alerts. I guess the 'site design' score has gone down because, although it has not changed significantly since last year, you think it's looking a little dated now.
So, without even reading through all your comments -- of which there are some excellent ones -- there are clearly some points to address, and I plan to do so in the new year. However, there has to be a balance between your needs (uncluttered and ad-free) and mine (discreet value-added advertising to fund the site) so some further experimentation is needed to find that balance. I would however like to put it into some sort of perspective and remind you what happens when a LEGO site totally sells-out to advertising and becomes unpleasant to use. I don't think Brickset is anywhere near that state yet!
It's interesting that the 'the forum' question has such a low score. Although it appears to be very popular and the Vanilla Forums system is liked by those that have taken the time to get used to it, I guess it's so different to normal, old-fashioned phpBB-style forums used by other LEGO sites, that some of you have been put off by that. I have no plans to change it, so like it or lump it :-)
Over the next week I will read all the comments, pick out the themes and post something here when I've done so.
So, once again, thank you all for participating -- with your input the site can continue to meet your needs and improve.
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