HERO Factory: 'From the makers of Bionicle characters'
I was surprised to find HERO Factory 'heroes' in my local Tesco today. I had a chuckle over the text on the front: 'From the makers of Bionicle characters', it claims. I don't think there could possibly be any doubt: the packaging is the same, the colours and parts are much the same and if it wasn't for the fancy H on the front of Bill Furno that I bought home  you'd think it was just another Bionicle. That's not necessarily a bad thing, just an observation...
 I always liked to buy the red Bionicle in the series to see how they evolved. I suspect I'll do the same with HF.