40305 LEGO Brand Store revealed

Posted by ,
LEGO Brand Store

LEGO Brand Store

©2018 LEGO Group

The upcoming 40305 LEGO Brand Store has been listed on eBay by a seller in Germany.

Promobricks reports that this set will soon be available as a promotional item at shop.LEGO.com and in LEGO stores but that has yet to be confirmed. We will let you know as soon as more information becomes available.

You can view the back of the box after the break...

Do you think this rendition of a LEGO brand store improves upon others? Let us know in the comments.

 

Sponsored content

54 comments on this article

Gravatar
By in United States,

I assume that is an ATM on the side...because you're gonna need it haha

Gravatar
By in United Kingdom,

This one definitely has more of the Modular feel & styling about it.
A nice little promo that'll fit right in!

Gravatar
By in United Kingdom,

Nice promo. Will go well beside previous creator 3 in 1 shops. Guess this will be a give away with a spend of at least £99

Gravatar
By in United States,

I wonder how the interior will compare to last year's 40178: VIP Exclusive Set? I can see a Pick-a-Brick wall through the windows, but I also wonder if there is a separate second floor or if it just has a high ceiling.

Gravatar
By in Spain,

It is great news!! It can be displayed in any City scene, ideal complement to MOC!!

It is better than the LEGO minifigure Factory (and proportionally, also better than the new big set 60200 Capital).

Gravatar
By in United Kingdom,

Do you think Lego browse Ebay investigating how on earth something no one knows about is now for sale? Its like a few Ebayers having 30 of something you only get free with a £50 spend at a lego store etc.....? OR a actual sealed Box of 60 promotional models.....

Gravatar
By in Netherlands,

Is that kid holding a fire train??

Gravatar
By in Ireland,

WOW! I'm aching to buy some sets, does anyone know when this set will be offered?

Gravatar
By in United States,

That is a pretty large promotional set! I cant wait to see the high price Lego will make someone spend to get this. Love how they are using 2x2 bricks as Lego set boxes instated of 1x2 tiles on 1x2 plates. Will hope to get this for sure.

Gravatar
By in United Kingdom,

This looks too good for a giveaway. The last store/ VIP set had a spend threshold of £125. This is a nicer set than that, but surely the threshold couldn't go any further. I've just dropped £169.99 to get a crumby BB8.

Gravatar
By in United States,

Not totally wild about the design of the exterior, but tons of great elements that will help populate my modular-scale store! Excited to see when this will be available!

Gravatar
By in United States,

Let's see last year if you spent $200USD you got a free bag. So maybe you get this set for free with $500 purchase?

Gravatar
By in United States,

What's the point of this set if it doesn't come with a Lego Store employee minifig? Is this a new "self check out" store?

Gravatar
By in United States,

I would rather this be a regular retail set (such as a 30.00 US Creator set) than a FWP set, as it seems so large that the buy-in will probably be prohibitive. I would love to add this to my work in progress LEGO store MOC, which includes the previous versions of LEGO stores and VIP sets.

Gravatar
By in United Kingdom,

This is a nice looking set however the one in manchester arndale is virtually a glass front and the descovery centre front at Trafford Centre is masonry and alloy as i worked on it as a labourer for styles & wood, so not all lego stores look the same so im just wondering which store this is this inspired by?

Gravatar
By in United States,

Looks nice enough, but there's so many good sets this year! Hope I manage to snag it.

Gravatar
By in United States,

Looks like a set to be bought, not a promo or giveaway. It's cool, but I wish it had included stairs.

Gravatar
By in United States,

OMG I want this so bad!

Gravatar
By in United States,

Once this promotion goes up, it’ll be time for me to finally get 10243 Parisian Restaurant!

Gravatar
By in Puerto Rico,

Once this finally goes up, it will be time to get a few Jurassic World FK sets.

Gravatar
By in United States,

Once this promo goes up, it'll be time for me to finally get some more TLBM sets.

Gravatar
By in Norway,

Nice, interior looks like largely based on the last City Center set, with the PAB wall and boxes - but with the facade update more closely matches current CPH site ?

Gravatar
By in United States,

Woah... This is just a promo? Looks quite large for one...

Gravatar
By in United Kingdom,

Would be nice if this came out next Wednesday with the Coaster set

Gravatar
By in Finland,

I can already see the modular versions coming by the MOCcers.

Gravatar
By in United Kingdom,

Filling my online shopping cart with baited breath...

Gravatar
By in United States,

Oooh! I want!!

Gravatar
By in United Kingdom,

Perfect! More value for money with the OVERPRICED JWFK sets!

Gravatar
By in United Kingdom,

Any idea on minimum purchase? The Creator Pirate coaster is on my wanted list...and I'm going to Leicester Square soon...

Gravatar
By in France,

I cannot judge if it's an improvement or not, but all I can say is that I like it. Some people complain about stickers used for simulating sets boxes and for the entrance sign too, but on a promotional set no specific printed part is no issue for me. As a "free" gift it looks good, quite big, many interesting parts. No Lego employee is a mystery, but as said in other comments, it' quite a huge build and it could be a real set in its own. Now I'm curious to see what conditions will be required to get it...

Gravatar
By in United States,

Hey, that's actually pretty decent!

Gravatar
By in United Kingdom,

Nice design, but it is a shame it is only the front half of the store...
Especially if this is only available at store openings.
Unless TLG plan to open at least 4 more stores in the UK?

At least 2 required to make an actual building. Come on TLG you can do better than this.

Gravatar
By in Netherlands,

Ok, it's a GWP so we shouldn't be too critical. But to be honest, I like the front of the 60097 LEGO store way more than I like this, to put it mildly. I'd rather get the 40291 creative personalities, so need to time my LEGO purchases right in the next few months ;-).

Gravatar
By in United States,

Any chance this portends a modular version?!

Gravatar
By in Poland,

It magnificent - but it seems it has new style for prints/stickers for boxes. Shame. They will make older look bad :/

Gravatar
By in United States,

I liked 40145: LEGO Brand Retail Store as it is a complete building with all sides and a roof. However it is small. This one looks good as a start for a larger MOC of the building, I like the color scheme and overall look of it.

Gravatar
By in France,

Nice. I imagine it will ‘cost’ 125€

Gravatar
By in Germany,

They did NOT seriously put an ATM in their own brand store model? Now this is not very subtle.

Gravatar
By in United States,

If it really is a promotional set i bet it wont be cheap. Probably going to be free with at least a $199 purchase. I mean last year they offered a lego bag for purchases of $199 and up. I would rather see lego come out with a true modular building than offer this set. But well see what it takes to get it...

Gravatar
By in United States,

I just realized that this would work well with the minifigure factory. The factory worker could be the checkout guy, the nanofigures could be minifigures that are on display or the kid could be buying them, and finally, the cart for shipping out the nanofigures could be a shopping cart. Now I want to get this and find the minifigure factory on Bricklink.

Gravatar
By in United States,

Looks Great! I’ll definitely try and get it! But the two stories kinda through me off, at least in my area, lego stores are one story

Gravatar
By in United States,

It might not be a super high threshold to get, but I would assume it will only appear at grand openings.

Gravatar
By in Germany,

Hmm, so this is how you'll try to coerce people to buy the Roller Coaster at Lego Stores/Shop @ Home upon release, TLG ... Ingenious ...

Gravatar
By in Netherlands,

According to the source it will be available as a LEGO Store and [email protected] promotion, not as a LEGO store opening gift.

"Bei dem LEGO Retail Store (40305) handelt es sich um ein Store-Promotion Set, welches es beim Einkauf in den Brand Stores und im LEGO Online-Shop zum Beispiel ab einem bestimmten Mindestbetrag gratis dazu gibt. Es handelt sich hierbei nicht um einen weiteren Retail Store, der exklusiv bei einer LEGO Store Neueröffnung verteilt wird."

Gravatar
By in Germany,

Interesting.....

Gravatar
By in United Kingdom,

My city needs another Lego store. I only have the one in the train station

Gravatar
By in United Kingdom,

Is that an ATM though? Or is it an information terminal? Or even a vending machine - the original brand store in Bluewater had a vending machine on teh wall outside, stocked with about 3 different small sets.

Gravatar
By in United Kingdom,

What's with the bird and the hot air balloon on the box art?

Gravatar
By in United States,

Ouch, my wallet screams with pain.

Gravatar
By in United States,

Well with no store employees in the set, looks like father and son can make it out like bandits :P

Gravatar
By in United Kingdom,

Ok. I need a raise now.

Gravatar
By in United States,

Guessing this is at least a 125 USD purchase to get one of these. Likely more, given some of the other promos that have been around that marker recently. I hope when it is a promo it is also around a double points event. I have a few large expenditures to make for LEGO, but also would like to see double points for them as well

No employee, but then again I have like 10 of them from the employee poly promos when they were around.

Gravatar
By in Italy,

Found it yesterday in an italian LEGO Certified Store, dunno if was a mistake by them or is an officiale release, i did it a video review and unboxing on my channel, but can't list it in the video reviews tab. The set has 360 pieces and i paid it 24,99€, so if someone knows how to insert this info, cause i can't find it how to do it.
You can find it there https://www.youtube.com/watch?v=7ov0RBTx1pw
And apologize for my poor english :D

Return to home page »