Interview with Jamie Berard, Design Manager for 10267 Gingerbread House

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Brickset had an opportunity to speak with Jamie Berard at the Fan Media Days in Billund earlier this year, discussing several Creator Expert sets from 2019. These include the marvellous 10267 Gingerbread House.

Brickset: What can you tell us about 10267 Gingerbread House?

Jamie: 10267 Gingerbread House is our latest Winter Village model. This set was designed by Tiago Catarino and takes inspiration from an adorable, traditional gingerbread house. We therefore tried to incorporate details you may expect to find on an edible gingerbread house, including white icing and colourful buttons which are positioned across the exterior.

You can also find numerous details inside, including the pink wafer bed, baby crib and stockings on the fireplace. We have packed as many candy details as possible into the model and also integrated a light brick inside the two-way fireplace. We had great fun working on this set as there are countless opportunities for humorous features.

How does this fantasy set integrate with the broader Winter Village?

We are viewing the Gingerbread House as an extension of 10245 Santa's Workshop. It certainly belongs in the Christmas world and shares the essence of its design with the other Winter Village sets but maybe this model is located in the fantasy side of town! We are pleased to be offering something very different this year.

This set contains fewer supplementary models than previous Winter Village sets. Why was that decision taken?

We have received feedback about avoiding too many sub-stories within the Winter Village sets. I think we have sometimes spread things out too much in the past so this model is simpler, focusing primarily upon the Gingerbread House. There are some additional accessories though, including the snowblower, pram and this Christmas tree. Toys are a necessity too, of course.

How do you go about designing new Christmas trees every year?

Christmas trees are always relevant, not only within a particular set but also across marketing campaigns. You will often find the Christmas tree from that year's Winter Village set in displays at LEGO stores, for example. Building a new Christmas tree is therefore among the first design challenges presented within the Winter Village and I asked Tiago to create something innovative while also making sure that it belongs within this range.

I certainly think he succeeded, particularly by creating a focal point using these trans-yellow diamonds which have not appeared without printing before. The resultant star ornament looks really impressive in my opinion.

The steep roofs appear quite similar to 10222 Winter Village Post Office. Does this model employ the same building techniques as its predecessor?

While they do seem quite similar, these roofs are actually connected to hinge bricks at the base of each roof panel and then Technic pins unite them at the peak. I think this was probably among the greatest challenges that Tiago faced when designing this model as the roofs require proper support but also needed to leave space for as much internal detail as possible.

Many thanks for speaking with us!


You can find more information about 10267 Gingerbread House here and our review is available here.

27 comments on this article

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By in United States,

This designer rocks! He has so many great creations, and his enjoyment of Lego really shines through.

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By in Portugal,

He might not remember, but Jamie was helping out with some details at some point and suggested the snowblower! I liked it so much that I have not changed a single piece in the final design! :)

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By in Canada,

Great design. Thank you Catarino, thank you Jamie, for the joy you've brought to my life.

Sometimes it seems like LEGO is the last good thing left in this crazy world.

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By in United States,

He's my favorite designer! Everything he does is golden - I love how he works in storytelling components, especially in the Detective's Office.

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By in United States,

I was hoping someone would ask Jamie what the hell they were smoking over at Lego when they designed the "two-way fireplace"

I mean, he's a great designer, but do two-way fireplaces actually exist? Wouldn't snow blow in?

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By in United States,

These looks into the design process are always entertaining

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By in United States,

@CopperTablet, it’s a very legitimate design, and since it’s a gingerbread house and not an actual house those concerns you have don’t matter. You got a little too worked up over it.

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By in United States,

Nice interview! Thanks Jamie and Tiago!

I for one am happy with Tiago's design. What a wonderful house it is!!

I have no qualms about the double sided fireplace.... I mean, how can I? If I'm going to pretend the house is Gingerbread, and if I accept Gingerbread people, then a two-sided fireplace is the least of my worries! LOL!!

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By in Netherlands,

I think the Dual sided fireplace with the lightbrick is actually one of the nicest details of the set, especially in a winter themed set.

Reminds me of those decorations where you put a Tealight candle in the bottom, so seeing the light at the front side as well is nice.

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By in United States,

Thanks for the mini excerpt of the interview. And I still think that Christmas tree is beautiful. My favorite that LEGO has offered.

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By in United Kingdom,

I just wish they’d integrate a push-to-make/push-to-break switch in the lightbrick so that it can be left illuminated whilst being played with or displayed! So many sets would benefit from this, and it’d stop me having to rig something up to stop my boys complaining!!

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By in Canada,

Thanks for interview. I think it is a great looking set that will be fun to play with. It will be my first Winter Village purchase! I am hoping that Santa's Toy Shop gets re-released in the nearish future because I enjoy the fantasy aspect of the holidays.

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By in Sweden,

Wow! What a beautiful set! Tiago Catarino did a great job! I can't wait to buy it!

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By in United States,

Jamie seems to be designing a lot of sets these days.
He should give someone else a chance for fame ;)

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By in United States,

I love the decision to include less sub-models. If you have any amount of WV sets, you have plenty of sub-models already--and that's even after I skipped the Market which was basically all sub-models. I'm very excited to get this set and build it with my kids.

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By in United States,

I wanna see a quad-way fireplace next!

Great set, great designers, great goodness!

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By in Netherlands,

I was just wondering. Is this a Lego store exclusive or will it be on sale at other retailers too? Brickwatch doesn't show other stores yet.

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By in China,

Jamie is a legend! The modular buildings, winter villages and playground lines are all purposed by him. He's definetely one of the best designers lego ever have.

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By in Sweden,

Lots of people seem to think this was designed by Jamie when it was actually designed by Tiago - how about reading the interview before making a comment?

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By in United States,

There’s still something off about the exterior of the set, especially the chimney. It seems like they neglected to frost edges. I think perhaps some mods to the chimney would make it look more complete. The rest of the house looks great.

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By in United States,

Loads of Lego classic town houses have double-sided outside-inside fireplaces. What's the big deal?

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By in United States,

Absolutely LOVE this set, as well as the interview. (I always find these interviews with Jamie enjoyable and informative.) Tiago is slowly becoming one of my favorite designers.

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By in Germany,

Double-sided fireplaces aren't really very special. I'd rather worry about stability issues in a house built entirely of gingerbread, let alone with a bathtub on the first floor, filled with hot chocolate ;-)

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By in United States,

If it was edible I'd buy one a week! ;)

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By in Germany,

I really like this house and will certainly add it to my collection! Thank You, Tiago and the whole Lego team. :)

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