Results: What licensed theme should LEGO produce next?

No interest in any particular license theme, I prefer new and interesting building techniques, something never seen before, a good example is the Lego Tree House, that came out of the Ideas platform.

Also, licensed themes normally means more tim€ for me to decide if am gonna buy them or not, $o.... Lol

I guess 99% of US and UK AFOL's know what a licensed theme is. Not so much for the poor us in Europe.

All themes I would never ever buy sets for

Not sure if I voted for this however I can't say I really care for any of the themes listed for new IP's. For those voted on as returning would certainly love to see Lord of the Rings and Simpsons sets once again.

Very, very surprised to see Star Trek score so highly.

I want LOTR, POTC, and Avatar the last airbender to return.

Personally I would love to see LEGO go all in and make a Battletech/MechWarrior series. They have been dabbling in mechs for awhile now, so a bunch of Mech models with various interchangeable weapon loadouts and color/faction schemes would be excellent. I have fond memories of the Wizkids tabletop from awhile back and think this might be a good way to see a resurgence.

I'm impatient to see new Indiana Jones sets! I would like to get the Last Crusade tank, as well as a re-release of the 7623 Temple Escape. More sets could be the three challenges (IJ3), the fight in Marion's tavern (IJ1), the castle fire (IJ3), the plane escape (beginning of IJ2), the waterfall escape (IJ4)...

@dutchlegofan50 said:
"I guess 99% of US and UK AFOL's know what a licensed theme is. Not so much for the poor us in Europe."

Do you not get licensed sets where you are?

I would love to see a few Metroid themed sets. Whether it be Samus´ s gunship of a Buildable figure of her and ridley. it could possibly tie into the release of Metroid prime 4

I am honstly not surprised at this poll.
Edit: Lord of the Rings and Indiana Jones need more sets but better yer they need the Harry Potter treatment (starting over all the sets with upgrades). Legend of Zelda is a must for me.

LOTR was cut too soon.

Buuuut we all know if they brought it back they wouldn’t continue from where they left off. They would re release the main characters again, just like Harry Potter, like Star Wars. Yes, we would get some new figures and maybe even some of the missing sets (Gondor, I’m looking at you). But as a whole it would be rehashed again.

Not to mention it only existed because of the family friendly Hobbit movies that didn’t do as well as expected. No wonder it stopped being produced.

Without new Tolkien interest I don’t see how they would bring it out again. Pessimism=realism.

I missed the initial tally, but I would have suggested Adventure Time. At least one decent set to get the missing characters in Minifig form (Ice King, PB at the very least. Maybe a BMO at a smaller scale than the dimensions version.)

Couldn't vote for both Simpsons and LOTR, so chose the former, but equally pleased in the LOTR results. Kind of surprised that one of the themes mentioned frequently in the lead-up poll was not included for a new release: Dr. Seuss.

Both work for me! Transformers and Trek would also be cool, but they already have brick licenses with other companies (Trek is made by Mega, and Transformers I believe are done in house by Hasbro). I'm going to keep the faith that we'll get Zelda. Having gotten the UCS A-Wing I waited so long for, I'm confident we'll get Zelda, too.

Mostly predictable, though I'm surprised Dr. Who passed POTC.

If Lego is smart, they'd approve that BotW stables project...

Interested in why your surprised Star Trek scored so highly? I know in comparison to Star Wars its not as "kid friendly" but its absolutely a timeless product with a huge fan base. The set possibilities would be awesome as well.

Really missed option "none". I'd genuinely like to know how many of us actually want "just Lego".

I think TLG is zero impressed with The Legend of Zelda receiving 1248 votes.

Apart from Harry Potter any other examples of licensed themes returning "out of the blue"?

@BlobfishBricks said:
"Mostly predictable, though I'm surprised Dr. Who passed POTC.

If Lego is smart, they'd approve that BotW stables project..."

I agree but I believe that they already denied it last year.

I feel like a Back to the Future theme would be great. With Ghostbusters, it began with an ideas set. Not long later, one of the top ten largest sets was created in the official Ghostbusters theme. Back to the Future would do just as well, with action-filled scenes in all three movies. In particular, I would enjoy a Clock Tower, maybe set in either the end of Back to the Future with electrical cords, or in the second movie, with the hoverboard chase. It would also be nice to see the scene in the third movie with the train, or the time-travelling locomotive as well. This is just my opinion.

Didn’t we do this a few weeks ago?
I want Ren & Stimpy lego: An ucs Log (3000+ pieces) with a few key characters for on my desk.

Does nobody think that Stranger Things should have had more sets than The Upside Down? I see so many possibilities with that license.

No idea how Transformers could get on the list. It's property of a LEGO competitor, no way it's going to be licensed.

@HandPositions said:
"Does nobody think that Stranger Things should have had more sets than The Upside Down? I see so many possibilities with that license."

Same, honestly. I can't believe we've never gotten LEGO Steve or Nancy. :(

On the topic of the poll, I am not surprised that LEGO Zelda is so high. Would I buy anything from the line? Maybe, I guess. I'd love it if Indiana Jones and Middle Earth came back, though!

@Mr__Thrawn said:
" @yacoub said:
"how about adding Disney Princess Pocahontas to the Friends figures?"

Probably too controversial. It's the same reason they likely won't remake the movie."

I wouldn't think it would have to be controversial. Just make a small $10-15 set: Pocahantas, little row boat, Grandma willow tree, new Friends-style raccoon mold for Meeko, and a 1x1 round with Flit on it like they did for Crickee in the Mulan set. Done.

Princess in a boat with a tree. Movie accurate and no controversy. There was more risk to offend taken in the Lone Ranger sets than that

I am not surprised by these results. I still think Asterix would do well in the world of LEGO.

@covfefe2020 said:
"I would love to see a few Metroid themed sets. Whether it be Samus´ s gunship of a Buildable figure of her and ridley. it could possibly tie into the release of Metroid prime 4"

the problem is, as I said, that not all Lego fans like videogames. Not many of them play regularly Nintendo. Not many of them know about Metroid. So the possible buyers of a Nintendo IP based set that's not Super Mario are really few.

@xboxtravis7992 said:
"I see the concern that Lord of the Rings might not fare so well without a successful movie... but look at Harry Potter. Both Fantastic Beasts (especially Crimes of Grindenwald) are the lowest performing entries in the franchise. Yet Potter has such a strong fanbase with nostalgia and new generations coming to discover it (much like Star Wars) that Lego can in theory keep releasing Hogwarts sets every few years to meet demand. I think LotR can have a similar outlook, since there are always new fans discovering Tolkein and the films based on his works; and Lego could just keep the main characters available in rehashed sets while also doing something like the Gondor themed sets missing from the first waves to flesh out the line.

The biggest issue Star Trek would run into is scale I think. Star Wars has a lot of small Hero Ships like X-Wing's, Jedi Starfighters; etc. and it allows the franchise to sort of flesh out a wide range from $15 sets up to $800 UCS collectibles. Trek though has almost all its hero ships as capitol ships... any set that would give something like the USS Enterprise E justice would either have to be a massive UCS set, or an extremely simplified miniature set. Not to mention the "impossible geometries" of something like the NCC-1701 (either in its TOS, Refit, Discovery or Kelvin timeline forms) would be a pain to engineer for a Lego set. A D'deridex cruiser while an awesome display piece would be also painful to engineer in Lego for a mass market set. Really a Borg cube is the only easy Trek ship I can imagine for Lego for... obvious reasons. I know Megablocks/Construct has done Trek sets, but Mega seems much more willing to create one use single use pieces for their themes than Lego is; if Mega needs a large piece to make an accurate saucer section they'll make it where as Lego would try and engineer it from their existing parts catalog first. I'd dare say in this case that Mega's policy to make special single use molds gives them a leg up in handling Trek that Lego doesn't have, although overall I much prefer Lego's style over Mega's.

Not to mention Trek's latest series such as Discovery and Picard are both TV-MA. I am sure "Raffa's Drug Addiction" and "Romulan Legolas and Seven Behead Tal Shiar Agents" are both a bit to violent for Lego's normal fare... then again we got Deadpool as a Lego figure so who knows if Lego would object to Trek over that.

Indiana Jones is a no brainer... Lego and Disney are already in cahoots with each other over so much stuff I am honestly surprised Indy hasn't already come back in some Lego form. "

To be fair to LEGO, that minifigure came out before the Deadpool movie was released. That and there were previous attempts to make him a bit more family friendly, such as appearing in some of the Spider-Man cartoons and videogame appearances in the likes of Spider Man Shattered Dimensions. Wolverine and the X-Men movies also tended to skew towards a bit more of an older audience when they were under Fox.

Of all the licensed series, I thought Lord of the Rings was by far the best. We could stand more sets from there, but it's possible they've used up the best ideas already.

Indiana Jones.. but Lord of the rings they made alot sets for

Star Trek would rock... You realize how many ships and series their are? Fans...even at 200$ for decent USS Enterprise.. Star Trek, TNG DS9 ect... New shows on CBS.... Could be Just as popular as star wars.. But star wars has all small vehicles sell alot sets kids.. even 1k$ enterprise would make everyone go nuts

I wish I had purchased the Indy sets when they first came out.

I would not hesitate to buy them if they made a return.

I want Minas Tirith! And i want it now. Oh, and maybe some of those huge elephant creatures! Plenty of play AND display value!
...
and I just need Eowyn so bad!

Quite obvious to see LOTR came on top. We still need Minas Tirith, Osgiliath, Edoras and Lothlorien. Plus Eowyn and Faramir are figures I simply must have. Indiana Jones is a close second as I grew up on those sets.

As for new licences, I don’t really see why we need anymore. I voted for Studio Ghibli anyway because they are some of my favourite animated films.

Also, even though the actual films and cartoons have very little interest for me, I would really like to see a Transformers line. However, considering that Hasbro still won’t let us have Star Wars or Marvel CMFS, I doubt they’ll lend out one of their most treasured toy lines.

Seeing a full theme based on small licenses LEGO already used would be wonderful. Some were included in Dimensions, like Knight Rider, Sonic, and Midway Arcade.

Indiana Jones brought me out of my “dark ages” LEGO could even re-do the same sets they made, kind of like they are doing currently with Harry Potter. Plus additional sets and figs would be super awesome! There is obviously a demand for IJ and LOTR. I often wonder if any LEGO decision makers ever read these articles and comments? It would be great if they did. Better if they did something about it. :)

Lego LotR Minas Tirith or Helms Deep in the same scale and piece count as Hogwarts 71043....I can dream

@Slobrojoe said:
"I voted for both the Legend of Zelda and the Lord of the Rings, so I'm happy on both parts.

In terms of Zelda LEGO, I think that Breath of the Wild would be the most popular, due to the amazing graphics and world to discover. I spent at least 130 hours playing that and is the best video game that I have ever played. Hopefully, they will bring a wave out by Christmas, which would be a very good idea. If they don't bring the wave out, then LEGO will definitely regret not making the IDEAS Zelda Breath of the Wild Stable by Hanwasyellowfirst because that was a spectacular build and I don't think LEGO will be able to produce a better design for the Stable. However, the new IDEAS Hyrule Castle project will definitely not make it through and is just too big.

I am a younger TFOL and I was way too young to buy any of the LotR sets. Having never watched the movies, my character knowledge is based on the books, which I read when I was 10. This is possibly the most unused LEGO licence in The LEGO Group's history. There are so many possibilities: a Rivendell, a microscale Lothlorién, a Bree, a Gondor and a Rohan. I would even appreciate a re-releasing of An Unexpected Gathering from the Hobbit or the re-release of The Tower of Orthanc. Somebody mentioned a Hobbit/LotR CMF series. Now that would be a series of which I would buy each Minifigure for £3 or $5 for!

I would also appreciate a Star Trek, although not as much as a Zelda license. My dad has recently got my younger brother and I into The Original Series after thoroughly enjoying The Next Generation. The possibilities and profits for LEGO would be quite high, too, although `Star Trek is currently on a deal with MegaBlocks or a rip-off company of the like."

If you haven't watched the "Lord Of The Rings" movies I strongly recommend them. Amazing film making, storytelling, photography, special effects, truly a piece of art in my humble opinion :)

@PixelTheDragon:
LotR lasted as long as they had movies to tie it into. That's a trick they learned with SW. 1999, 2002, and 2005 did great, but the gap years saw sales drop. It wasn't until the CGI Clone Wars TV series launched that they had lasting year-over-year sales, which I'm sure was repeated with the shift to Rebels. The OT went through the same thing, with merchandise sales tapering off quickly after Ep6 landed, and Kenner basically scuttled anything they had in development by mid-1985, a mere two years after the trilogy was complete.

However, with a new LotR series forthcoming (however limited its audience may be), they could revive the theme.

@bogdanst:
It was rejected at least once from Ideas due to the need to produce new molds (something they are reportedly not allowed to do for that theme). Now that they have _a_ Nintendo license, all bets are off. If Mario does well, we may see other Nintendo IPs surface. If it tanks, it's probably going to depend on whether anyone can figure out a way to salvage the Mario theme before they just pull the plug on it. Or they could already have something in development at this very moment.

@Mr__Thrawn:
The Disney Princess theme cycles the princesses in and out of the Vault so nobody will get burned out on them. Pocahontas may simply be off the table at the moment.

@The_Brickster_:
I find your list to be sorely lacking in the Balrog category.

@iriz:
Harry Potter has done it twice. They did a huge wave of sets for HP1, a fairly large wave for HP2 and HP3, a modest amount for HP4, just a Hogwarts Castle for HP5, skipped HP6 and HP7a altogether, and revived the theme with something of a "highlights reel" format for HP7b. Then they retired it again. As for other themes, Adventurers came back as Orient Expedition, Bionicle returned as Bionicle All-Stars, Batman and Spiderman sorta came back as DC Superheroes and Marvel Superheroes, Toy Story and Cars each had two waves of sets that were tied to specific movie releases, and Jurassic Park had sets tied to the old Studio theme while two waves of sets have been tied to the recent Jurassic World movies and LEGO TV series. Also, they announced the final wave of Ninjago early enough that fans were able to mount a petition and get the theme essentially revived without there being any actual break in production.

@Brickodillo:
Don't forget a bright, shiny, red button. But we're not going to push it, are we?

@xboxtravis7992
You heard the man, LEGO! Build a Borg sphere! It's apparently easy...

@HandPositions:
They did. They also had Barb. You could find her in San Diego.

Hasbro(Nasdaq-HAS) (Transformers) has a market cap of $9B. That should not be too hard for Lego to arrange for a takeover. There are however a few problem with that: (1) Hasbro is quite diversified in its product base and would be a huge distraction for Lego. (2) many interesting themes of Hasbro are fairly violent in nature and would not be a good fit with Lego - but they could pick and choose. (3) Takeover price are usually significantly higher than market trading price. So I suppose Transformers will remain a MOC thing! As far as themes go, I'd like to see "The Greeks" a show of greek culture back in their heyday. This would of course be followed by "The Romans" both featuring their technology architecture and inhabitants. Neither of these require a royalty payment and many little scenes could be made - Archimedes screw, aqueducts, chariot race, stuff like that.

@Mr__Thrawn said:
" @yacoub said:
"how about adding Disney Princess Pocahontas to the Friends figures?"

"Probably too controversial."

That's a shame, I'd like to see the Native American princess represented alongside the other ten or so they've done, several of which are also from specific ethnic backgrounds, ya know? :\

By ytjedi in United States, 12 May 2020 19:16

@Mr__Thrawn said:
" @yacoub said:
"how about adding Disney Princess Pocahontas to the Friends figures?"

Probably too controversial. It's the same reason they likely won't remake the movie."

I wouldn't think it would have to be controversial. Just make a small $10-15 set: Pocahantas, little row boat, Grandma willow tree, new Friends-style raccoon mold for Meeko, and a 1x1 round with Flit on it like they did for Crickee in the Mulan set. Done.

Princess in a boat with a tree. Movie accurate and no controversy. There was more risk to offend taken in the Lone Ranger sets than that

=======
That would be awesome. They made Jasmine and other specifically ethnic Princesses, there's no reason not to include the two they skipped, which includes Pocahontas.

As a big Disney World fan, I think they should follow up on Cinderella's Castle, and make a few sets, maybe yearly, of big park rides, like Space Mountain, Spaceship Earth (golf ball at Epcot), Expedition Everest, Haunted Mansion, Rockin Roller Coaster, Tower of Terror, etc. Am I right? I would by them all.

Also I would like a few more Simpons sets please! Like Moe's Tavern, or the nuclear plant?

And how about a series on Back to the Future? Like the Clock Tower, the train from the end of Back to the Future 3, or the train and canyon scene from 2? Totally!

Also I think a few Fortnite sets would be cool, like the Agency maybe.

And more Stranger Things! Please!!!!

I know its so not kid friendly, but maybe Tiger King for adults? Maybe too far?

Just my two cents.

There were rumors with Stranger Things that we might see a second D2C set based on the Stargate Mall actually for all of you people wondering...

@yacoub:
What other Disney Princess did they skip? There are twelve official Disney Princess princesses:

1. Snow White (Snow White and the Seven Dwarfs)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp043

2. Cinderella (Cinderella)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp008

3. Aurora (Sleeping Beauty)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp011

4. Ariel (The Little Mermaid)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp001

5. Belle (Beauty and the Beast)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp024

6. Jasmine (Aladdin)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp012

7. Pocahontas (Pocahontas)
404-minidoll not found

8. Mulan (Mulan)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp044

9. Tiana (The Princess and the Frog)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp065

10. Rapunzel (Tangled)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp006

11. Merida (Brave)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=dp002

12. Moana (Moana)
https://www.bricklink.com/v2/catalog/catalogitem.page?M=moa001

They've even added two that aren't official part of the lineup, with Anna and Elsa (Frozen is far too profitable to bury another theme, so they market that as a separate entity and have thus far skipped adding the two sisters to the lineup). I'm not entirely sure how they were able to get away with slapping "Disney Princess" logos on the Frozen sets, but somebody apparently noticed because they released four "Frozen Disney Princess" sets in 2015/2016, and then everything they've done since 2017 on has been strictly Frozen or Frozen II (except the Anna/Elsa CMFs, which are just generic Disney).

I'm just waiting for some Firefly sets, though I know it's never gonna happen. Would be cool though.

Also, didn't Lego already do Transformers stuff? I distinctly remember an Optimus Prime and a Bumblebee.

@bricks4everyone said:

“If you haven't watched the "Lord Of The Rings" movies I strongly recommend them. Amazing film making, storytelling, photography, special effects, truly a piece of art in my humble opinion :) "

My problem is that I’m too young for the age ratings :(

@Slobrojoe said:
" @bricks4everyone said:

“If you haven't watched the "Lord Of The Rings" movies I strongly recommend them. Amazing film making, storytelling, photography, special effects, truly a piece of art in my humble opinion :) "

My problem is that I’m too young for the age ratings :(
"

I'd recommend reading the book as well.

@ytjedi said:
All sets are "just LEGO" if you don't use the instructions :)"

Partially true. It's kinda hard to build castle out of star destroyer parts. I know, we have Bricklink, but it's different story. I'd definitely prefer to have option to choose from 5 different train cars instead of 5 different X-wings. No saying licensed sets are inherently bad, they are just overdone.

@bricks4everyone and others.
There were some comments here about my surprise that Star Trek scored so highly. Don't get me wrong - I'm a big Star Trek fan (check out my MOCs at www.flickr.com/threeDadventures) and I'd love to see LEGO sets based on this clearly very popular franchise. I'm just surprised and pleased to see it score SO highly.

However I'm not sure it would actually make a good LEGO theme for reasons outlined by others here. The models would have to be very large and would struggle to capture the aesthetic. Also the current iteration of the franchise isn't really aimed at kids, so it doesn't feel really on-brand for LEGO.

@slobrojoe Don't knock Mega Blocks as a "rip off brand", at least in connection with Star Trek. When it was the 50th anniversary of Trek they released a whole wave of sets which were actually pretty good; including such hardcore nerd fodder as a set based on the Guardian of Forever from the classic episode The City on the Edge of Forever. Also they did huge UCS style Enterprise which apparently is pretty great. If you want Star Trek LEGO the main thing is: it already exists!

"Then Pippin cried aloud, for the Tower of Ecthelion, standing high within the topmost wall, shone out against the sky, glimmering like a spike of pearl and silver, tall and fair and shapely, and its pinnacle glittered as if it were wrought of crystals; and white banners broke and fluttered from the battlements in the morning breeze, and high and far he heard a clear ringing as of silver trumpets."

Also

"Let's make sure that history never forgets the name Enterprise."

I feel like if they do bring Simpsons back something they really need to do is a wider range of price points. Two(?) CMF lines and two very large sets was so silly. For example they could easily have done a set of Homer and/or Marge's car with Homer/Marge and one of the kids.
Sure there's plenty of big structures they could make, a Springfield Elementary, Nuclear Power Plant and/or Church of Springfield sets being likely candidates due to their prominence in the show but again more variety of price point and parts count would have a wider appeal IMO.

@Matthewl419
Lego has never produced Transformers sets. You may be thinking of the Kre-o line (which I think has ended) or some of the many custom models that fans have made.

Sad that I missed the poll but glad lotr outranked both old and new licenced, my pick for new would have been httyd, I've always wanted them and it's nice to see enough people do to get them higher then most others. Sooo glad lotr won the retired/old license I missed out on them when they came out but there is so more they could do like. A 40$ minifigs pack of bilbos birthday ( similar to the city or ninjago ones ) the prancing pony inn, bridge of khazad dum, for fellowship. Osgiliath, with a fellbeast... maybe the hall of the golden king, but they already did Helms deep so not sure. Two towers is alot of traveling lol so not much that they haven't done. And for Return of the king, Minas Tirith, the eye and Mount doom. An Mûmakil (Oliphaunt) that's just a few ideas off the top of my head there is so much more they could do.

@Matthewl419:
They already did a Firefly set. 76117.

The Transformers sets you remember would have either been Built-To-Rule, or Kre-O, both of which were produced by Hasbro. Neither really sold very well, and BTR probably got in legal trouble for ripping off new LEGO element designs that were still protected.

@Wrecknbuild:
I wouldn't. They were revolutionary when they were released, but the prose is incredibly cumbersome. There are much better writers out there, and many of them are still writing.

@tarnizhed_bricks:
You're not seeing a precise tally in the poll results. They are ranked by percentage, but all percentages are in whole numbers. So, Simpsons got 419 votes, but maybe Doctor Who only got 418. That could be enough to display the same percentage as Simpsons, but still have a lower actual total.

AFOLs:"booo, Bionicle bad, it isn't Lego"
Also AFOLs:"We want Lego Transformers"

Yeah, makes total sense to me :')

With the upcoming Netflix Avatar series, that would be a great theme to revive.

@Lunarstill:
To be fair, it's not always the _same_ group of AFOLs who say contradictory things. Every time a new CMF series debuts, you can pretty much count on someone saying it's the worst wave ever, and someone else saying it's the best wave ever (not since S1 has any one person been likely to say both things). So LEGO Transformers may be a pipe dream shared by a lot of Bionicle builders, while the people who still think it was the "worst thing ever" may not share that desire.

There wouldn't be a problem with Pocahontas. Hasbro still makes Pocahontas dolls. I bought one for my niece last year. There are Halloween costumes and Funko Pops too.

I don’t see why some of you are considering wanting Lego Transformers to be associated with Bionicle. The majority of the Transformers MOCs I’ve seen are not at all in the Bionicle style. Maybe I’m missing something. Could you explain?