LEGO Bluey announced!

@Links said:
"Never mind the 4+ sets, I'd be up for an 18+ model!

Bluey is superb- one of the few shows my little girl watches that I'm always happy to sit and watch with her, as opposed to endless, mind numbing YouTube videos!"

i will make sure my child will never even use tv. they will play outside. they will get tick bites. they will boil. and I will be there. right alongside them.

@OuterRimTradingCo_ said:
"Across DUPLO and 4+ sets is understandable, but I'm pretty sure there is a market for an Icons series Heeler House at 3000+ pieces."

https://www.artstation.com/artwork/QXa42E

Prior to reading about it on Brickset I had never heard of Bluey at all. Then again my kids were too old for that kind of content in 2018 anyway.
I have since watched a couple of episodes, but I have to admit I much prefer Peppa Pig in that regard.
But it appears to be a generally well loved subject, so for the age group they are targeting this might well become a bestselling theme.

@Ridgeheart said:
[[I'm okay with this. Ridgeniece watches a lot of Bluey, and I greatly prefer it to Peppa Pig. It's inoffensive and wholesome, this is fine.

@TobiasFünke said:
[[I just blue myself!]]]]

A Methed One acting class alum, for sure.

@Terreneflame said:
" @MegaBlocks said:
" @Brickchap said:
"Aussie Aussie Aussie!!

About bloody time.

Finally an IP that makes sense.

While understandable, I am disappointed there's no 'normal level' sets. The IDEAS Bluey house wouldve been a nice historic Australian home for my city (the back was modern but that can be changed)"

Peppa Pig, Animal Crossing etc are all IPs that make sense."

Peppa Pig is awful though, spoiled, rude brat of a character- Bluey however is a delight"
I never understood that criticism. Perhaps it's the German translation that changes the tone completely, but I never got any of those vibes you described when watching episodes of Peppa Pig with our kids. Even my wife enjoys the show.

Wouldn't be the first time either that the German version of a show is entirely different in tone from the original. The Persuaders being a prime example. Star Trek TOS another.

my kids are going to be so excited about this!

I'm really curious to see what the figures look like for the 4+ sets. I'm thinking maybe Minion bodies with new custom molded heads?

My kids are 7 and 13, and even though the oldest is a bit of the demographic target audience, Bluey is a show we watch together as a family, laugh our a.. off together, spend countless hours speaking about the themes of the episodes, relating them to their life and copying the games they play.
I love this show. Really hope Lego makes the ideas bluey house.

Amazing news!!!

This theme is going to make TLG boatloads of cash. Here’s hoping for more models in the future, too. I imagine that something like a large brick-built Bluey or the Heeler house would do extremely well.

I have been waiting for this news for a while. I really hope that they release a large scale Bluey house like the Ideas set.

Bluey for Duplo target age (2-3) is just as dumb as Peppa Pig was. The show is clearly targeted at kids aged 5-7. At least they are making mostly 4+ sets this time.

The Codex Astartes does not support this action. But I am looking forward to it.

@NHBrickworks said:
"I have been waiting for this news for a while."
I actually read about a LEGO Bluey theme coming a couple of weeks ago on a blog that usually has very good inside info on upcoming sets. It was the same blog that had the first info on the upcoming UCS Jango Fett Slave 1 (75409) that will come on May 4th, as well as the UCS/Icons Enterprise-D (10356) scheduled in the fall. One news item I have a hard time believing though is a supposedly upcoming Simpsons Krusty Burger set.

@AustinPowers said:
" @Terreneflame said:
" @MegaBlocks said:
" @Brickchap said:
"Aussie Aussie Aussie!!

About bloody time.

Finally an IP that makes sense.

While understandable, I am disappointed there's no 'normal level' sets. The IDEAS Bluey house wouldve been a nice historic Australian home for my city (the back was modern but that can be changed)"

Peppa Pig, Animal Crossing etc are all IPs that make sense."

Peppa Pig is awful though, spoiled, rude brat of a character- Bluey however is a delight"
I never understood that criticism. Perhaps it's the German translation that changes the tone completely, but I never got any of those vibes you described when watching episodes of Peppa Pig with our kids. Even my wife enjoys the show.

Wouldn't be the first time either that the German version of a show is entirely different in tone from the original. The Persuaders being a prime example. Star Trek TOS another. "

In the UK peppa pig is constantly rude to people, acting like a total spoiled brat.
There is a long running trend of someone thinking that is what kids like.

Add in the fact she is a cannibal (a pig eating bacon!) and doesnt wear seatbelts, the entire show is awful

Really interested to see what comes for this. I have personally never seen the show. And I don't have kids, but I do think it would end up with some neat sets. Even if they are 4+, for the target audience.

@namekuji said:
"Batman says, the very very dark age continues."

That company is broke Warner Bros

@Terreneflame said:
" @AustinPowers said:
" @Terreneflame said:
" @MegaBlocks said:
" @Brickchap said:
"Aussie Aussie Aussie!!

About bloody time.

Finally an IP that makes sense.

While understandable, I am disappointed there's no 'normal level' sets. The IDEAS Bluey house wouldve been a nice historic Australian home for my city (the back was modern but that can be changed)"

Peppa Pig, Animal Crossing etc are all IPs that make sense."

Peppa Pig is awful though, spoiled, rude brat of a character- Bluey however is a delight"
I never understood that criticism. Perhaps it's the German translation that changes the tone completely, but I never got any of those vibes you described when watching episodes of Peppa Pig with our kids. Even my wife enjoys the show.

Wouldn't be the first time either that the German version of a show is entirely different in tone from the original. The Persuaders being a prime example. Star Trek TOS another. "

In the UK peppa pig is constantly rude to people, acting like a total spoiled brat.
There is a long running trend of someone thinking that is what kids like.

Add in the fact she is a cannibal (a pig eating bacon!) and doesnt wear seatbelts, the entire show is awful"
I have seen at least 100 episodes and can't recall a single one where they eat bacon.
Definitely quite different over here, because Peppa is also not presented as a brat.
And they don't wear seatbelts because their car doesn't have any. Apart from that, ever noticed how unrealistic their car is anyway? Or the incline on the way to their house? Or almost anything else in their world?
The reason being that everything looks like it was drawn by a kid in kindergarten. Which apparently is also the kind of person the show is aimed at. Makes kind of sense to me.

Following its debut in Australia in 2018, Bluey has gained millions of fans around the world, capturing the hearts of children and parents alike (and Dogs).

Bluey is great for Dogs to watch. They can see colors, That the show uses.. like 3-5

Show is like best for Dogs, besides animal or dog networks/shows...
Might be a good ideal keep lego away from dogs

I'm not sure if this has been said before but I'm expecting the minifigs to be similar to the ones they made for the minions just based on the character designs in the actual show. They could use that same minion body mold and make 1 or 2 head molds for Bluey and her whole family, in addition to other specialty ones for specific characters. I'd be genuinely shocked if they took an Animal Crossing or Simpsons approach i.e. custom molded heads on standard minifig bodies.

Either way as a teacher who watches Bluey with her kids in class nearly every day during snack time me and my whole class are beyond excited.

I wouldn't characterize myself as a Bluey fan, but on a few occasions I've walked into a room where it was playing and I've generally liked what I saw.

Hooray! Dance mode activated!

I have no familiarity with the show, but just2good said that there'll be a polybag/paper bag set. I'll probably pick that one up. Wouldn't be the first time a single polybag was my entire collection of a line.

@AustinPowers said:
" @Terreneflame said:
" @MegaBlocks said:
" @Brickchap said:
"Aussie Aussie Aussie!!

About bloody time.

Finally an IP that makes sense.

While understandable, I am disappointed there's no 'normal level' sets. The IDEAS Bluey house wouldve been a nice historic Australian home for my city (the back was modern but that can be changed)"

Peppa Pig, Animal Crossing etc are all IPs that make sense."

Peppa Pig is awful though, spoiled, rude brat of a character- Bluey however is a delight"
I never understood that criticism. Perhaps it's the German translation that changes the tone completely, but I never got any of those vibes you described when watching episodes of Peppa Pig with our kids. Even my wife enjoys the show.

Wouldn't be the first time either that the German version of a show is entirely different in tone from the original. The Persuaders being a prime example. Star Trek TOS another. "

I don't know how much of the actual material was changed (although considering the subject matter, I wouldn't be surprised if it was a lot), but I know Hogan's Heroes got renamed to A Cage Full of Heroes.

@StyleCounselor said:
"Bluey ain't a dog! She's just a copy cat.

https://en.m.wikipedia.org/wiki/Bluey_ (1976_TV_series)

https://upload.wikimedia.org/wikipedia/en/1/19/Bluey_%281976%29%2C_Complete_Collection_cover.jpg"

I only know him by the name Bargearse thank you. Now that would be an out of left field LEGO theme.

@StyleCounselor said:
" @VaultDweller_197 said:
" @StyleCounselor said:
" @alLEGOry_HJB2810 said:
" @Links said:
" @R1_Drift said:
" @Links said:
"Never mind the 4+ sets, I'd be up for an 18+ model!

Bluey is superb- one of the few shows my little girl watches that I'm always happy to sit and watch with her, as opposed to endless, mind numbing YouTube videos!"

i will make sure my child will never even use tv. they will play outside. they will get tick bites. they will boil. and I will be there. right alongside them. "

Good for you. We go outside a lot too, but it's not that practical over breakfast. "

Neither is TV, to be honest"

My son was never allowed near a screen until 5 pm, happy hour. ;)"

I mean to add onto this.. I was never restricted with screens in the 90's/early 2000's but also knew when enough was enough.. not every kid is a rage roided addict for skibidi toilet "

I concur fellow young person. Sometimes da boomers gotta pay the fannum tax. Besides, it's all Ohio anyways."

is it bad to say that i dont have a kid nor a wife nor a spouse nor a house nor a car nor a job nor a date with anyone yet

We need a Muffin minifigure! And Winton!

@essel said:
"I'm sure my 4-year-old daughter will be delighted — even though she's more of a Paw Patrol fanatic ;)"

I'd love to see a Paw Patrol x Bluey cross over. That would be fun!

@R1_Drift said:
" @StyleCounselor said:
" @VaultDweller_197 said:
" @StyleCounselor said:
" @alLEGOry_HJB2810 said:
" @Links said:
" @R1_Drift said:
" @Links said:
"Never mind the 4+ sets, I'd be up for an 18+ model!

Bluey is superb- one of the few shows my little girl watches that I'm always happy to sit and watch with her, as opposed to endless, mind numbing YouTube videos!"

i will make sure my child will never even use tv. they will play outside. they will get tick bites. they will boil. and I will be there. right alongside them. "

Good for you. We go outside a lot too, but it's not that practical over breakfast. "

Neither is TV, to be honest"

My son was never allowed near a screen until 5 pm, happy hour. ;)"

I mean to add onto this.. I was never restricted with screens in the 90's/early 2000's but also knew when enough was enough.. not every kid is a rage roided addict for skibidi toilet "

I concur fellow young person. Sometimes da boomers gotta pay the fannum tax. Besides, it's all Ohio anyways."

is it bad to say that i dont have a kid nor a wife nor a spouse nor a house nor a car nor a job nor a date with anyone yet"
Me neither, man.

I am absolutely sure that the show was done for parents. If kids love it, that is only a side-effect. :)
It captures the parenthood so much!

My sorrow is that this sounds like an excuse to make more Duplo animals. There already are far too many more animals in Duplo than in regular Lego; as a collector of only Lego (and occasionly the less cutesly Friends) animals it frustrates me every time I see the Duplo animal packs like the "Wild Animals Of" sequence.

My boy is gonna love the 4+ sets. So will my partner tbh. At four years old he is already costing me a fortune with with Star Wars and Spidey!

@sklamb said:
"My sorrow is that this sounds like an excuse to make more Duplo animals. There already are far too many more animals in Duplo than in regular Lego; as a collector of only Lego (and occasionly the less cutesly Friends) animals it frustrates me every time I see the Duplo animal packs like the "Wild Animals Of" sequence. "

Tak comfort in the fact that there will be 4+ sets.

@CCC said:
"I've no interest in it, so as long as it stays in the Duplo and 4+ ranges for the relevant age group it is fine by me. It is not really that different to the Bob the Builder and Little Robots sets they were doing 20-25 years ago.

I guess one difference with Little Robots is that they went for that from the start, releasing sets when the TV show debuted, and Bob the Builder got in after a year or so. Whereas with Bluey, they have waited for 5 years before doing sets.
"

Compared to those themes (from when my kids were ... well, kids), the popularity has been established, and ongoing streaming services means the shows remain 'current' for much longer than Little Robots or Bob did back in the day.