We're on Threads

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Twitter seems to be on an unstoppable downward trajectory to oblivion thanks to Elon Musk's persistent meddling, so Meta's new text-based conversation app Threads that launched today stands a good chance of filling the void.

We have signed up, and you'll find us at Bricksetofficial, the same as our Instagram name. We'll start to post links to our news and reviews on the platform, so we hope to see you there.

You can download the app from the App Store and Google Play, although it is not available in the EU yet due to regulatory concerns.

Incidentally, we have had to remove the Twitter widget from the sidebar of the home page that showed our recent tweets because it seems that recent changes made by the platform have stopped it from working.

57 comments on this article

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By in Germany,

Thanks but no thanks, Meta is in far greater need of being broken up by the cartel office, last thing anyone should do is support yet another platform of theirs.

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By in United Kingdom,

Agreed.

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By in United Kingdom,

Yeah, if we're not supporting Musk, then we're not supporting Zuckerberg either.

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By in Hungary,

This website is all we need. All in one place, not split between Facebook, Instagram, YouTube, TikTok, Reddit, Twitter, et al. We should be consolidating social media platforms, if not banning and removing them, rather than creating yet more.

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By in United States,

Greater diversity. Yea! Musk. Boo! Zuckerberg. Hiss!

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By in Germany,

So-called social media are dopamine-inducing drugs which should be banned for children and probably also in general as they are dividing people and destroying society.

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By in United Kingdom,

Unfortunately they are a necessary evil for businesses such as us to help attract traffic to the site.

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By in United States,

At least was one nice comment, Two counting HUW..
Nice, congrats.

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By in Czechia,

Understand the business reasons but otherwise META and application like Facebook (I suppose Threads won't be different) can be partially marked as bloatware, spyware and malware. Unfortunately in this case, willingy installed by customers. Fortunately for me, in EU we have fairly strict rules what they can do and what they cannot but still no go apps for me overall. But yea everyone has own preferences. ;-)

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By in United States,

@laibros said:
"Understand the business reasons but otherwise META and application like Facebook (I suppose Threads won't be different) can be partially marked as bloatware, spyware and malware. Unfortunately in this case, willingy installed by customers. Fortunately for me, in EU we have fairly strict rules what they can do and what they cannot but still no go apps overall. But yea everyone has own preferences. ;-)"

Thought wasn't available in EU

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By in United States,

Unfortunately after Musk turned Twitter into a troll factory not that many people jumped ship. If people are bound and determined to stay on social media having a less toxic option is probably a good thing. Since Meta will not actively promote Threads to trolls, conspiracy theorists, and hate mongers then there's really no way it will become as toxic as Twitter. I believe social media is all bad, but social media being a net negative for humanity isn't going to magically stop people from using it. In the end it's probably better for everyone if social media users are exposed to smaller daily doses of hate.

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By in United Kingdom,

Remember, if you're not paying for the product you ARE the product. Plenty of reasons to despise social media, but we all like to interact with each other and here we are commenting on Huw's post and trolling Twitter and Meta. It's a funny old world.

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By in Netherlands,

No thanks. I know Brickset doesn't have much of a choice, but we do.

That said, I'm going to try to comment less outside of RSotD too. 90% of the time I don't really feel a connection anymore with newly revealed stuff so I might as well focus on what I like.

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By in Australia,

"Twitter seems to be on an unstoppable downward trajectory to oblivion thanks to Elon Musk's persistent meddling".

I'm pretty sure Twitter has been doing fine since Elon took over, since there's less bots, spam now.

I'll stick to this and other websites for my LEGO news.

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By in United Kingdom,

@Huw said:
"Unfortunately they are a necessary evil for businesses such as us to help attract traffic to the site."

Traffic? Boo!

I remember when it was all field 'round here.

Seriously though, I think we all appreciate the need for Brickset to reach out and be available to new users, so I'm sure nobody holds it against you ;)

I won't be partaking. Three or four trips to Brickset already per day is more than enough for me!

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By in United Kingdom,

I'd completely disagree about 'social media being a necessary evil for business'. Can honestly say I've never once used social media to look up a business, or for any kinds of recomendations for one. Google has always been my friend there. Heck, Its how I origionaly found Brickset, googling for a good lego news site. Facebook, twitter etc had absolutely nothing to do with it.

That said, social media as a whole has been going massively downhill for years. Pretty much all of them are breeding grounds for trolls, false information, horrible extremeist views and other dregs of society. Musk has just highlighted it more with twitter and his own massive stupidity of ruining what was a billion dollar business.

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By in Germany,

@Doctor_Hugh said:
"This website is all we need. All in one place, not split between Facebook, Instagram, YouTube, TikTok, Reddit, Twitter, et al. We should be consolidating social media platforms, if not banning and removing them, rather than creating yet more."
+1,000,000

Amen to that.

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By in Germany,

@Huw said:
"Unfortunately they are a necessary evil for businesses such as us to help attract traffic to the site."
Unfortunate indeed.
Evil is the right word imho.
I call them asocial media anyway.

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By in Poland,

Have you guys have Tumblr account?

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By in Germany,

@laibros said:
"Fortunately for me, in EU we have fairly strict rules what they can do and what they cannot"

I doubt any EU government has enough personnel checking foreign apps for following the law or even people capable of such a job. What corporations are doing with data always leaks long after the relevant point in time. The entire web aside from "unpopular outdated" websites is compromised through their plug-ins and social media widgets, making sure you are always visiting a site connected to the corporate bot net.

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By in Czechia,

@missedoutagain said:
" @laibros said:
"Understand the business reasons but otherwise META and application like Facebook (I suppose Threads won't be different) can be partially marked as bloatware, spyware and malware. Unfortunately in this case, willingy installed by customers. Fortunately for me, in EU we have fairly strict rules what they can do and what they cannot but still no go apps overall. But yea everyone has own preferences. ;-)"

Thought wasn't available in EU"


There are certain workarounds how to install Threads in EU. ;-)

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By in United Kingdom,

Essentially social media for businesses and websites like this are posting links to articles on the website.

If you visit the website regularly there is no need to go to Twitter to click on a link back to the website.

Best to stick to that than trying to post other stuff on there, because something will upset someone.

Probably the most offensive thing you could post would be a Twitter poll over your favourite stickers for Lego sets.

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By in United States,

The Brickset website is all I need as well, although I understand the promotional point of needing social media accounts for the site. I follow Brickset on Instagram (which is the only social media I use) out of loyalty to the site and I like every Brickset post whether I care for the set being reviewed or not. I actually think you should cross-post more of your website articles to Instagram.

Instagram isn't what it used to be now that their algorithms work like Tik Tok but I persist because of the history of my own posts (since I never save my original pictures) and the people I follow don't buy into the Tik Tok mindset.

I have been thinking about trying out Tumblr because I see enough people post on Insta that they dup-post on Tumblr because it's like the "classic" Insta. I have a 17-yr-old Flikr account but I find the LEGO community there isn't as robust and too many people overdo it with 15+ photos of a set/moc when one or two would suffice.

I would love to hear other people's opinions on the pros and cons of these and other apps for AFOL use, but I'm not reading comments about how social media is the bane of existence. =-)

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By in Ireland,

So Youtube starts Shorts to be more like TikTok, Instagram starts Threads to be more like Twitter, Twitter starts Communities to be more like Discord... I give up.

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By in Canada,

Facebook, and everything associated with it and Zuck are are an unmitigated irredeemable evil.

At least Musk's Twitter has some semblance of free speech. I'll stick with Twitter.

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By in United States,

Nice to have an alternative.
I was wondering why so many people were posting about something called “Threads”.

I just wish it wasn’t from Meta. I know it’s hypocritical from someone who has and uses an Instagram account, but I want to avoid using their services whenever otherwise possible. It never feels... safe? Not sure how to describe it.

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By in Switzerland,

No thanks, I will not download and use Threads app. It collects way too much personal data about users.
In this list you can see what types of data will be collected and linked to user's identity:

Health & Fitness
Purchases
Financial Info
Location
Sensitive Info
Contact Info
Contacts
User Content
Search History
Browsing History
Identifiers
Usage Data
Diagnostics
Other Data

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By in United States,

It is sad to see that Brickset couldn't be neutral in posting about their new account instead gave a biased opinion in this announcement. I am disappointed.

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By in United States,

Zuckerberg is ultimately preferable to anything owned by Apartheid emerald mine heir Musk, who has never invented anything yet portrays himself as a genius. Twitter has become just a haven for hate speech and porn spammers since he took over, and now the thing barely works.

And like most "free speech" guys, Elon believes in the concept up until HE gets offended. See his ludicrous banning of "cis" as hate speech.

I appreciate you keeping us informed, Huw. Instagram is actually a decent platform, as far as SM goes, and if Threads can get a good user base going I will likely end up checking it out.

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By in United Kingdom,

I grew up in the UK in the 1980s
Anyone else around the same age will probably remember "Threads" as being the name of a deeply disturbing movie from that era. It gave me nightmares for ages
Just the name is enough to give me a flashback...

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By in United States,

@WemWem said:
"Zuckerberg is ultimately preferable to anything owned by Apartheid emerald mine heir Musk, who has never invented anything yet portrays himself as a genius. Twitter has become just a haven for hate speech and porn spammers since he took over, and now the thing barely works.

And like most "free speech" guys, Elon believes in the concept up until HE gets offended. See his ludicrous banning of "cis" as hate speech.

I appreciate you keeping us informed, Huw. Instagram is actually a decent platform, as far as SM goes, and if Threads can get a good user base going I will likely end up checking it out."


This. Glad someone said that. Comparing Zuckerberg to Musk…Jeeze.
“My cousin was mean that one time! Just like Hitler!”
…ok.

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By in Netherlands,

I actually quite like having a go-to website to spend my lost time on. Whatever fluff you need around it is fine by me. I also think Musk is an idiot (with enough money you can afford being one) and I like Brickset having an opinion. Of course Threads is not a solution for anything, but just as with most Lego sets everybody is free to enjoy whatever they feel like.

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By in Ireland,

@durazno33 said:
"It is sad to see that Brickset couldn't be neutral in posting about their new account instead gave a biased opinion in this announcement. I am disappointed. "

U ok hun?

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By in Australia,

@EvilTwin said:
"I grew up in the UK in the 1980s
Anyone else around the same age will probably remember "Threads" as being the name of a deeply disturbing movie from that era. It gave me nightmares for ages
Just the name is enough to give me a flashback..."


Yep. I came across it as an adult and even then it shocked me. The disturbing realities of nuclear war that still ring true today.

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By in United States,

I understand why you have to do it,but I'm not gonna support Zuckerberg and his dystopian personal project. Or any other site for that matter.

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By in United States,

The only social media I use is the "hecksite," Tumblr, I don't think I'd ever even heard of Threads before this. I will not be checking it out, both because I don't want to have anything to do with Meta, and because I already visit the actual site multiple times a day, to the point that it's the first site suggested when I open a new tab in Firefox.

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By in United States,

I have exactly as much desire to send Meta a picture of my actual face as I would to send the same to Twitter

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By in United States,

@gunther_schnitzel said:
" @durazno33 said:
"It is sad to see that Brickset couldn't be neutral in posting about their new account instead gave a biased opinion in this announcement. I am disappointed. "

U ok hun?"


Another example of calling something that is true ‘biased.’
Saying 2+2=4 isn’t ‘bias,’ it’s just true.
Twitter=a cesspool of misinformation and lies.
Not ‘bias.’ Just true.

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By in United States,

Much parroting of mainstream media talking points here. Funny.

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By in United States,

@BPK2300 said:
"Much parroting of mainstream media talking points here. Funny. "

Ooh, are you going to start calling people NPCs now?

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By in Jersey,

“ Twitter seems to be on an unstoppable downward trajectory to oblivion thanks to Elon Musk's persistent meddling”

I don’t think that’s a fundamentally incorrect statement? I know it seems like out of the frying pan and into the fire but hopefully Threads proves to be a less clunky facility for the user than Twitter, regardless of whether it is better policed or whatever.

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By in United Kingdom,

Does anyone know what the personal opinions on issues X,Y and Z by Ole Kirk Christiansen? Did he ever say something that could be considered hate speech in 2023?

I really couldn't care less about the personal opinions of a businessman, I'm more concerned about the product.

Twitter limiting number of viewable tweets seems to be a problem for people, and the QA of some Lego products is also a problem.

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By in United States,

No need to get political, one of the reasons I love this website so much.

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By in United States,

@shokwave2 said:
""Twitter seems to be on an unstoppable downward trajectory to oblivion thanks to Elon Musk's persistent meddling".

I'm pretty sure Twitter has been doing fine since Elon took over, since there's less bots, spam now.

I'll stick to this and other websites for my LEGO news. "


There's more bots and spam than there has ever been before since he took over.

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By in United States,

This comment section is going to be my entertainment for the day

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By in Australia,

Not only does Brickset need to be on Threads as part of a necessary evil, it also needs to be on Threads so that someone else doesn't register the name and yoink it out from under the real Brickset's nose.

So I support that.

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By in Netherlands,

Haven't been on Twitter or Facebook for a while and I don't regret it. At all. I just follow toy accounts on Instagram. Just there for the pretty pictures.

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By in United Kingdom,

@Huw perhaps you could also get on Mastodon, to join those of us who bailed Twitter and Meta

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By in United States,

Not surprised that many on here are Elon fanboys. It's pretty obvious from previous comments.

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By in United States,

How are comments not turned off for this announcement.. none of the discussion is Lego related!

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By in United States,

"app only" without a browser interface? That's a sure-fire way to make sure a system's useless.

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By in United States,

While I find both sides of this particular social media squabble to be despicable, (in reference to the owners, not the users) I'm hopeful at the very least for some new blood here at brickset via this new account, never a bad thing

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By in United States,

@IgelCampus said:
"So-called social media are dopamine-inducing drugs which should be banned for children and probably also in general as they are dividing people and destroying society."

THIS. Everyone cries about this and that, toxic this, political that. Get off social media. Spend time with family. Build a Lego set. The world isn't that bad when you just put the phone down.

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By in United Kingdom,

@Jesse_S_T said:
"How are comments not turned off for this announcement.. none of the discussion is Lego related!"

I actually find these sorts of comment sections invaluable for curating my comment block list.

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