That's a really painful price for what is in there.

Love those new helmets and the minifigures are great, but holy cow that price is Star Wars-level insane. It’s also pretty dumb that these modules aren’t the same style as the previous two sets. It looks like it’ll connect just fine to the older sets, but the design should have been kept consistent.

90 DOLLARS (R$900 in Brazil) FOR 496 PIECES.

Oh no, but we shouldn't complain about prices.... "iT hAs eIgHt MiNiFiGuReS aNd bIg PaRtS!!!!!"

Until last year I was relieved that Ninjago and DC/Marvel Super Heroes sets still had normal prices but it seems like it is ending this year.....

Never expected them to go back and make Whiplash, but here we are :D
Now we have sets for each of the first 3 Iron Man films!

That price is ehm... ouch. The Warmonger set looks like a steal in comparison.

Edit: those are the model plates of Howard Stark's not-E.P.C.O.T. You know, the ones that led to the triangular ARC reactor! Cool detail at least!

Figures look nice, build is good, and I like the new Iron Man helmet mould. But $90? No way.

$90 for 500 pieces is just shocking. Even if you'd price the minifigs at $4 each, there's no way the rest of it is worth $60. Charitably, $15 for the car, $30 for the side builds and armoury - but I feel like $75 for the whole set is still too expensive. $90 is just insulting. Almost as bad as the infamous 75286.

Looks nice, I always like it when they circle back and fill in gaps from Marvel movies they did not cover the first time around or could not cover with any accuracy. (Waiting for this to happen with Spider-Man: No Way Home one of these release cycles.) Do my eyes deceive me or is this a new version of the Iron Man helmet with opening face plate?

@sirventricle said:
"$90 for 500 pieces is just shocking. Even if you'd price the minifigs at $4 each, there's no way the rest of it is worth $60. Charitably, $15 for the car, $30 for the side builds and armoury - but I feel like $75 for the whole set is still too expensive. $90 is just insulting. Almost as bad as the infamous 75286 ."

Or 75199 too, with its incredible PPP of TWENTY CENTS. Both sets having bizarre prices due to a supposed high cost in manufacturing the Grievous figure (despite the first sets containing his updated figure having normal prices).

I don't care about the set at all, but I will be ordering Tony's shirt with the Exploriens helmet on it.

@sirventricle said:
"$90 for 500 pieces is just shocking. Even if you'd price the minifigs at $4 each, there's no way the rest of it is worth $60. Charitably, $15 for the car, $30 for the side builds and armoury - but I feel like $75 for the whole set is still too expensive. $90 is just insulting. Almost as bad as the infamous 75286."

Agreed. While there have, and still are, plenty of overpriced sets for what you get, this seems very egregious. The minifigures, while cool, also aren’t all that different from one another and do little to justify the extreme price. With the actual armory being rather bland as well, I’ll just have to file this as another set in the “insultingly expensive” category.

$90? And so many of the figures are re-used from other sets

So glad these prices are making me buy other things than Lego. Absolutely no shot for 90 bucks.

That price is outrageous, I'd say 60$ would already be pushing it

Did they change the basic structure of the armory cells? It might look silly next to the previous armory sets.

$90? NINETY DOLLARS?!

TLG is out of their f-ing minds. Dear lord...

Yowza! $119.99 here! I don't mind paying a small premium for Marvel sets but this is ridiculous!

nice but that price ... THAT PRICE is f-ed up so much

Twice as many minifigures than a set that size usually has, plus I don't know if you guys have seen, but there's unprecedented global inflation. I'm not happy about the price, but I'm not surprised or indignant about it.

Really annoying that they changed the design of the frames, especially since I ended up buying three of the Infinity War armory to house all of my Iron Man Minifigures… I guess I could use these for the non-MCU suits.

Apart from the ridiculous price, I like how Nick Fury is just standing there with his coffee cup, not minding Whiplash's intrusion at all.

I have skipped on basically everything Marvel that came out after the excellent comic-book / 90s Spider-Man wave in 2016. All the 2017-2020 stuff was very badly arranged figure-wise with no set coming with more than 1 figure I could have been interested in but no set is worth just one figure unless it's an absolute essential. 2021 was nice with the Daily Bugle that let me catch up on all the various Spider-Man stuff that came out since I stopped and this Iron Man set in a similar vein is the version of the Armory set they have made 5 times by now, that is worth to consider buying, if it weren't for the set costing double what it should be. I am sure there will be discounts but really what is going on here? There aren't even big pieces used, this is a really bad price hike, far worse than anything that happened in Star Wars over the last few years. And this is very surprising since the Guardians of the Galaxy Benatar ship was a really great deal which I took for 90€ on a discount. I hope this will go much the same way with extreme discounts for much of its run because of the universal popularity of the content, because otherwise I see no reason to not just ignore this and stay content with the customs that have come out in the years previously.

I'm pretty baffled as to why Whiplash has a slicked-back hair piece when the existing Dastan hair element would have been pretty much perfect...

@AcademyofDrX said:
"Twice as many minifigures than a set that size usually has, plus I don't know if you guys have seen, but there's unprecedented global inflation. I'm not happy about the price, but I'm not surprised or indignant about it."
76208 is $50, 76156 is $90, to give just 2 points of comparison. There's a point where playing the "global crisis and inflation" card just makes you look ridiculous.

At that price I’d want the MKIII to actually be made of a gold/titanium alloy

@sipuss said:
" @AcademyofDrX said:
"Twice as many minifigures than a set that size usually has, plus I don't know if you guys have seen, but there's unprecedented global inflation. I'm not happy about the price, but I'm not surprised or indignant about it."
76208 is $50, 76156 is $90, to give just 2 points of comparison. There's a point where playing the "global crisis and inflation" card just makes you look ridiculous."

Oh no, someone on the internet disagrees with me, I admit I feel pretty ridiculous

This is probably the most overpriced set in a long time. I don’t even want to think about the AUD price.

@AcademyofDrX said:
"Twice as many minifigures than a set that size usually has, plus I don't know if you guys have seen, but there's unprecedented global inflation. I'm not happy about the price, but I'm not surprised or indignant about it."

When you consider that most of the figures are reused (two new figures and two new helmet molds), and that 76208 is also releasing this year, it does feel particularly bad. I could give it $70, at the most, adjusting for inflation and ""disney tax"" and so on. It'd still be a significantly worse deal than 76125, though, which already felt high 3 years ago.

I don't see $90 anywhere here. That's just crazy.

Even €50 would be too much for this.

If anyone defends this - apparently you have more money than sense, be so kind and buy one for each commenter here

Nice, I guess here is to hoping to find them at 50% in a Walmart sale/clearance

What's with the new HOA style? That'd be like changing the style of Hogwarts builds after only two years.

That price is stupid. What a joke.

For that price, I at least vant my burd.

I was like "hey that doesn't look so bad and has some nice figs, I'll consider it" and then saw the price and changed that to a hard "nope."

@ao_ka said:
"90 DOLLARS (R$900 in Brazil) FOR 496 PIECES.

Oh no, but we shouldn't complain about prices.... "iT hAs eIgHt MiNiFiGuReS aNd bIg PaRtS!!!!!"

Until last year I was relieved that Ninjago and DC/Marvel Super Heroes sets still had normal prices but it seems like it is ending this year....."

Agreed. And like others said, I’m sick of the excuses people make for them. Imagine any other toy of this size being $90. It makes no sense. Inflation, licensing, new parts, and large parts can only bump up the price so much. The parts are especially not an excuse given that their CPU is probably so low given how much they produce. Lego has just leaned even further into their identity as being a premium product more than ever as of late.

Cool set but the price is unacceptable.

That price is ludicrous!

I think I've seen many ridiculously priced sets along my years as a Lego fan, but this is just beyond reason. There is no way someone can justify $90 for this

Correct me if I'm wrong, but based on a quick look at brickset database:

Tony Stark (old)
Pepper Pots (old)
Nick Fury (old)
War Machine (new)
Iron Man mk3 (old body but new helmet- previous release didn't have one)
Iron Man mk85 (old but has new jetpack/wings)
Iron Man mk25 (new)
Whiplash (new)

They really know how to milk Iron Man collectors, and they downright hate War Machine fans, don't they ??

I vant my boid! Where is Ivan's parakeet? He should be in there if we are paying that much for the set....and we should get another suitcase for Mk 5 if it's supposed to be for Iron Man 2.

@Lego_mini_fan said:
"I know this unrelated but when will the doctor strange sanctum set be revealed? i have been waiting for 2 months for them to reveal the set.

"

The current rumors are saying it releases in August, so I'm not expecting to see it before mid-July.

As for this set itself, I agree with the general sentiment that it's ludicrously overpriced. I would like to pick it up at some point, but I don't know that it will ever get cheap enough for me to pull the trigger.

Rough price, but for the sake of being different:

The little rolling wheels on the work table are cute. :)

Absolutely LOVE that Lego is now revisiting prior MCU films that never had sets. I’m crossing my fingers for something from Captain America: The Winter Soldier!

@WesterBricks said:
"I don't care about the set at all, but I will be ordering Tony's shirt with the Exploriens helmet on it."

That came out in the what if hulk buster set too

A $60 value for only $89.99!

Not as good as 76125 and $30 more expensive. Pure greed. When you have adults who are willing to pay these obscene prices, Children (or, Families with Children) are left behind. Disgusting really.

Here in west Europe discounts on Lego of 30-50 percent became regular. Seems Lego is testing water to see how far it can go and whatever remains goes on deep discount. I'll wait for this one to get price slash or just skip it altogether.

Btw Minifigures series one were 2$ in 2010, inflation adjusted 2.49 in 2021. But Lego is charging minifigures series in 2021 5$ so two times more. And compared to 2010 some set sizes went even above that. No wonder Lego goes so often on discounts.

I think they are pushing price increase way too aggressively as once your customers start waiting for discount they might have an issue. Personally can't recall last time I paid full price for Lego.

Just additional point- why we no longer have iron man helmets that opens, what happened to that?

@CCC said:
" @kraken said:
"Just additional point- why we no longer have iron man helmets that opens, what happened to that?"

There were frequently complaints that the helmet was too big and cartoonish. "

Which is hilarious considering all the kids my my family loved the mask opening feature (and were disappointed when it was changed). I imagine most kids felt the same way. It was the AFOLs who complained and TLG actually listened. Putting AFOL concerns before the enjoyment of Children. I think that pretty much sums up TLG as a company now, sadly.

@RaiderOfTheLostBrick said:
"This is probably the most overpriced set in a long time. I don’t even want to think about the AUD price."

Consider this a small edit. I just looked. $150 AUD!!!!!!!!!!!! This is daylight robbery.

@CCC said:
" @kraken said:
"Just additional point- why we no longer have iron man helmets that opens, what happened to that?"

There were frequently complaints that the helmet was too big and cartoonish. "

Interesting, but I guess that's anyway a matter of preference. But in terms of size, I don't think there is any difference and both helmets are way too bulky and going almost to shoulders.

Only proportion-wise solution would be head print as on toy fare 2012 sh027 model, but then helmet use would be lost which is even worse. Regarding that - losing helmet opening seems more as a saving effort than anything else as size wise, no difference, but really nice functionality is now gone.

@thefirst said:
" @CCC said:
" @kraken said:
"Just additional point- why we no longer have iron man helmets that opens, what happened to that?"

There were frequently complaints that the helmet was too big and cartoonish. "

Which is hilarious considering all the kids my my family loved the mask opening feature (and were disappointed when it was changed). I imagine most kids felt the same way. It was the AFOLs who complained and TLG actually listened. Putting AFOL concerns before the enjoyment of Children. I think that pretty much sums up TLG as a company now, sadly."

The opening helmets never went away, they've been in constant production. The non-opening helmets were introduced in 2017, in 76077 and 76072 , but in the same year we also got 76083 which used the opening kind. In 2018 they appeared in 76105 , 76107 and 76108 , in 2019 they were in 30452 , 76131 and 76125 . In 2020 we got entirely non-opening helmets (almost all of which were the same figure, variations on SH612). In 2021 we got 76190 , 76192 and 76237 , all with opening helmets. And now in 2022 we have a new opening design coming out. So all in all, only one year without an opening helmet, which everyone lost their minds over.

The non-opening helmets were clearly never a replacement, they're an alternative and they seem to get used when there's a desire to print a helmet that's a different shape to the very specific mould of the opening one, which hasn't really been accurate for a lot of the movie suits. It looks like this new one has a bit less specific moulded design which allows for printing suits like the XXV with a much more accurate face shape.

Sorry for the essay, but this opinion gets thrown around a lot considering we're commenting on the largest and most complete database of Lego sets excluding or possibly even including TLG itself. It's very easy to show that it's not true.

Oops got a bit carried away with my set links there, enjoy 2021

@The_Chosen_1 said:
"Absolutely LOVE that Lego is now revisiting prior MCU films that never had sets. I’m crossing my fingers for something from Captain America: The Winter Soldier!"

I absolutely agree! Captain America: The Winter Soldier is probably my second favorite MCU film, so I’m sad that it never got sets. I’d love a small set depicting the fight on the bottom of the Helicarrier with “battle damaged” cap, Bucky, and Falcon. Or a larger set of the Triskelion, with Pierce, Rumlow, Black Widow in her world counsel disguise, Nick Fury (with alternate head showing his eye), Sam Wilson, And Sharon Carter. I could also see them doing a Nick Fury Car Chase set, or a small set with Cap and Batroc on the deck of the Lemurian Star, though that scene may be too close to modern warfare and terrorism for LEGO.

This is a hard NO at $90. That's inexcusable pricing and almost highway robbery levels for this especially considering we've had this idea done technically twice before at a significantly lower price. LEGO is making it harder and harder for me to want to buy from them seeing things like this.

@Terreneflame said:
" @AcademyofDrX said:
" @GSR_MataNui said:
"From the clips on the side I wonder how compatible this is with the previous halls. Are they level or would you have to mod it? "

The clips are at the same relative position, and the modules are the same height, so the sets should be physically compatible without changes. They're very different visually though, of course."

They are different heights and not compatible at all, from the person who built this set and tried it.

Why theychanged the design I just don’t know"

I apologize, you're right, I think they're exactly one brick taller. I think you could stack one on top of the other, but you couldn't have them side-by-side unless you modified them, which would be pretty simple, but I don't know why anyone would want to.

Why did they change the design? Because that's what Lego does with evergreen franchises. I have a half-dozen different snowspeeders and they're all nearly identical, but not. Like with those, this set includes some new parts and some improved miniature builds. This one is an improvement in most respects, though it's missing some design cues that I liked in the last one. I might need to find a way to keep elements from both in a combined model.

@blogzilly said:
" @legocity2713 said:
" @cody6268 said:
"The way I look it at, LEGO is factoring in the fact places like Amazon often discount sets 30% quite regularly.

"

I think its Amazon that takes the hit on that, not the company sellintg the product. At least thats the way it works when someone sells a published book."

Typically a retailer takes the hit on most if not all markdowns, unless some special agreements are made between the Manufacturer and the Retailer. It gets weird and complicated where the Retailer claims future discounts on the Manufacturer’s product line based on clearance or ‘buyback’ dollars (an old term maybe not used anymore) on current product on the shelf that isn’t selling. I’m sure a lot of businesses structure it differently depending on who they are.

I have a feeling when it comes to the Amazon/LEGO relationship, Amazon sets the terms. "

Retailers don't take a 'hit'. It's all a matter of economics. They make calculations based on how many they will sell at different times and different prices.

It's very unlikely that retailers ever sell a Lego set at a true loss (I'm sure PurpleDave's itchy typing finger is just about to regale us with several anecdotes of his purchasing prowess derived from his Jedi-like powers of charming Lego retailers). The only tme a retailer would sell at a loss would be to eliminate product that isn't selling and is taking up space of products that would.

Lego itself has quick production and selling timetables that largely eliminate the issue. Moreover, the pandemic and the resultant popularity of Lego have seen to that (except perhaps for Vydio).

Yet, Vydio is actually a great example. Even in that case, Lego has largely stubbornly refused to discount the sets to eliminate the backstock. They're still selling the cubes for $13. Lego shows little susceptibility to pressure to discount even widely unpopular sets.

The reality is that even 'sale' Lego make big profits. If you doubt this, check the balance sheets of Lego or Amazon. They're not doing you any favors. You are the customer, not their beneficiary.

I absolutely agree that Amazon likely sets the terms. This also shows that Amazon's 'good sales' still make great profits for both Lego and Amazon.